Content Marketing Specialist

CobbleStone Software is seeking dynamic individuals to join their fast-growing software company. The successful candidate will join a results oriented, casual, fun environment with responsibilities ranging across multiple aspects of the business. The CobbleStone Software Content Marketing Specialist will participate in tactical marketing planning and execution of our advertising, social media, trade show & conference events, direct mail and email campaigns, artwork design, video and webinar development, and marketing collateral. We are looking for an enthusiastic Content Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.

A Content Marketing Specialist should be a competent professional able to understand business to business software client behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts, principles and tactics.

The goal is to deliver effective marketing programs that will help our reputation and growth.

Responsibilities

1. Priority Email & Data Management Tasks:

• Brainstorm and develop ideas for creative email marketing campaigns.
• Leverage Constant Contact and SendGrid to craft creative and engaging email campaigns.
• Oversee mailing lists using CRM and MS Excel.

2. Core Marketing Strategy & Planning:

• Conduct market research to find answers about consumer requirements, habits and trends.
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
• Plan and execute initiatives to reach the target audience through appropriate channels.
• Marketing to general counsel and legal executives and other target buyers.
• Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.).
• Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts.
• Design and implement email, print, digital, telephone and other campaigns.
• Assist with meeting Companies goal of client revenue growth, client retention, profitability goals.
• Develop and improve product advertisements.
• Coordinate and support marketing initiatives such as user conferences, marketing events, presentations and more.
• Liaise with external vendors and partners to execute promotional events and campaigns.

3. Data Management & Reporting (Remaining Items):

• Track and report on metrics.

4. General Administrative & Communication:

• Schedule calls, meetings, tasks, planning events, implementation, training, maintain the team’s agenda.
• Perform general office duties inclusive of answering phones, emails, meetings, and other related job duties.
• Respond to internal and external related inquiries or requests and aid other staff members as required.
• Professional communication and team interaction.
• Requires a high degree of interaction with team-members, clients, vendors and management.

5. Leadership & Mentorship:

• Be a leader.
• When asked: assist and/or lead the mentoring other staff.
• Take direction from management, directors, superiors, and others and provide advice in a professional manner.

6. Technical & Product Knowledge:

• In-depth understanding of CobbleStone products and features as required by your specific role.

7. Physical Requirements & Travel:

• May require travel, may require long period of time at a computer and other physical activities.
• May require travel overnight, requires long time sitting at a computer, typing, physical activity, communications, standing, walking and degree of computer skills.
• Your role may require you to travel and work on site to the office in Lindenwold New Jersey or as determined from time-to-time by the Company;

. Professional Conduct & Company Alignment:

• Adhere to company policies and procedures and other duties assigned.
• Understand and adhere to company, team and department’s policies and procedures.
• Understand and work toward meeting the company’s mission and corporate goals, such as but not limited to assist or perform duties related to customer acquisition, customer satisfaction, customer retention, risk mitigation, an/or cost savings.
• Understand your job duties and metrics; perform annual trainings as request by the company.
• Professionally manage duties, be on-time, detail tasks management, client feedback and suggestions.
• Understand your roles job duties and metrics.
• Retain strict confidentiality obligations of company policies and those if its clients; inclusive of not participating in, responding to surveys/questions, or posting company/client/vendor/employee or non-public information on social media sites or other public sources.
• Maintain compliance with PTO and time-off policies, security policies, and comply with applicable laws, regulations, and client contract obligations; strive to schedule all time-off in advance and coordinated with manager and Human Resources.
• Be reliable, professional, and maintain a high level of customer satisfaction.
• We should understand our Company’s mission and find purpose in our job duties to help support such.
• Requires a high level of dependability, personal integrity, compliance with company code of conduct, organization, and reliability.
• Requires that our actions, recommendations, and daily duties are aligned to ensure that we are meeting at least one if not all these items: (1) obtain new customers or revenues, (2) retain existing customers, (3) reduce costs and implement efficiencies where possible, and (4) reduce and mitigate risk.
• We should recognize we serve our clients, and by treating our clients well, we can meet our mission, fulfil our purpose, and assist our clients to do their best work.
• Requires a high degree of handling confidential client data, company data and other non-public information.
• · Understand and adhere to company, team and department’s policies and procedures.

· Understand and work toward meeting the company’s mission and corporate goals, such as but not limited to: assist or perform duties related to customer acquisition, customer satisfaction, customer retention, risk mitigation, an/or cost savings.

· Understand your job duties and metrics; perform annual trainings as request by the company.

· Professionally manage duties, be on-time, detail tasks management, client feedback and suggestions.

· In-depth understanding of CobbleStone products and features as required by your specific role.

· Respond to internal and external related inquiries or requests and aid other staff members as required.

· Schedule calls, meetings, tasks, planning events, implementation, training, maintain the team’s agenda

· Work with CobbleStone team members, where necessary, to recommend solutions that support the company mission and goals.

· Take direction from management, directors, superiors, and others and provide advice in a professional manner.

· Professional communication and team interaction.

· Perform general office duties inclusive of answering phones, emails, meetings, and other related job duties.

· Retain strict confidentiality obligations of company policies and those if its clients; inclusive of not participating in, responding to surveys/questions, or posting company/client/vendor/employee or non-public information on social media sites or other public sources.

· Maintain compliance with PTO and time-off policies, security policies, and comply with applicable laws, regulations, and client contract obligations; strive to schedule all time-off in advance and coordinated with manager and Human Resources.

· Be reliable, professional, and maintain a high level of customer satisfaction.

· Assist with meeting Companies goal of client revenue grow, client retention, profitability goals.

· May require travel, may require long period of time at a computer and other physical activities.

· Adhere to company policies and procedures.

· Assist with other duties assigned as required to achieve company’s mission.

· Respond to internal and external related inquiries or requests and aid other staff members as required.

· Professional communication and team interaction.

· When asked: assist and/or lead the mentoring of other staff.

· Understand your roles, job duties and metrics.

· Perform general office duties inclusive of answering phones, emails, meetings, and other related job duties.

· Maintain compliance with PTO and time-off policies, security policies, and comply with applicable laws, regulations, and client contract obligations; strive to schedule all time-off in advance and coordinate with manager and Human Resources.

· Be reliable, professional, and maintain a high level of customer satisfaction.

· Assist with meeting Companies goal of client revenue growth, client retention, profitability goals.

· May require overnight travel for multiple days

· May require travel, both in the US and International (can be overnight for multiple days)

· May require long period of time at a computer

· May require long walks, stairs, standing, both onsite and on travel

· May require lifting or traveling with items up to 50 lbs.

·

· Miscellaneous:

· Must have excellent English communication skills.

· Must be able to legally work in the United States, must pass background, criminal, and drug testing.

· To apply for this position please utilize the one click apply or reach out via phone at 1-856-784-1139 ext. 1141

· Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status

· About CobbleStone:

· Founded in 1995, CobbleStone is the leading contract lifecycle management software that is trusted by thousands of users every day. The CobbleStone software is a United States government contractor and a leader with procurement, legal, and risk management software. To learn more about what we do, visit us online at www.cobblestonesoftware.com.

Job Type: Full-time

Pay: $40,000.00 - $45,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Work Location: Hybrid remote in Lindenwold, NJ 08021

Salary : $40,000 - $45,000