Demo

Director, Commercial Strategy and Operations

Coca Cola
Atlanta, GA Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 4/19/2025

Our vision is loved brands, done sustainably, for a better shared future. We strive to provide cutting-edge excellence in ingredients, innovation, design, and marketing. As the Director, Commercial Strategy and Operations, you will lead the development and amplification of the SSD package diversification initiatives like system health, affordability, SKU prioritization, key alignment initiatives with NPSG and bottlers and support the SSD category commercial strategy and operations team to execute the category packaging plans. This includes testing and learning, scaling tests to national launches, developing success metrics, aligning on tracking methodology, reporting and adapting and building a roadmap for scale. This role will be pivotal in the long-term success of the OBPPC Roadmap for growth and will work hand in hand with RGM, channel, franchise and commercial operations.

What You'll Do for Us

Act as the commercial lead in the organization for package diversification initiatives working hand in hand with cross functionals to build scalable plans to test, launch, learn and scale priority packages across markets. This role will build the plans for tests and pilots and work with bottlers and customers to develop the tools and playbooks to achieve desired in market results. This will be a highly visible and system / franchise forward role that will need to work with and influence bottlers and customers to gain alignment. This requires the knowledge and the focus to drive tough discussions with customers and category teams on prioritization and alignment on the biggest and best ideas. The commercial terms of the initiative will be imperative to understand the true value of the opportunity and someone with sales and franchise experience will do well in this capacity. This role will also have the opportunity to support engagement routines to amplify our commercial strategies with our key stakeholders of Retail Teams and Franchise Leadership.

Minimum Qualifications & Requirements

  • Bachelor's Degree; MBA or other Graduate Degree Preferred
  • 5-10 Years of experience, preferably in the consumer goods / beverages industry
  • Leadership and experience working across multiple channels - e.g., large store, small store, and Foodservice / On Premise channels
  • Brand / category management experience
  • Proven track record of ability to not only embrace change, but to drive it
  • Collaborating with brand / category teams and other key internal / external stakeholders; effective in influencing wide variety of stakeholders
  • Effectively communicates & builds relationships at all organizational levels; communicates long-term vision and shorter-term opportunities through clear & simple messages.

What We Can Do For You

  • Iconic Brand : Work on the most recognized brand in the world and be part of developing the brands next chapter.
  • Exposure to World Class Leaders : Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.
  • Creative Team Culture : Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation.
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