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Senior Director, National Sales RBI

Coca Cola
Atlanta, GA Full Time
POSTED ON 4/21/2025
AVAILABLE BEFORE 5/18/2025

The Sr. Director, National Sales is a key leadership role within the RBI Account team. It leads sales and execution across all 4 brands in the US (BK, Popeyes and Tim Hortons and Firehouse Subs) in partnership with our marketing and operations teams.

What You'll Do for Us :

  • Lead, develop and conduct stewardships with RBI headquarters senior leaders and Franchisees
  • Manage P&L implications of total RBI strategies.
  • Coach, develop and inspire the team of Sales Directors to thrive in a best-in-class work environment
  • Plan and strategize to enhance customer relationships
  • Ensure high-quality customer service and issue resolution
  • Assess customer needs and create appropriate solutions
  • Develop medium to long-term strategic initiatives to protect and grow our business
  • Conduct a situation assessment of FCB and providing a recommendation for our FCB strategy going forward.
  • Work closely with our Marketing team in building the annual business plan,
  • Identify new areas and categories of growth.
  • Work closely with our Operations team in deploying new equipment and closely manage
  • Lead the account equipment strategy (Freestyle, IDC Pro, etc) and retaining freestyle
  • Lead the execution of all product categories such as Coffee, Tea, FCB new flavors and introductions, FUB new products.

Qualification & Requirements

Education Requirements : Bachelor's degree

Functional Skills and Related Work Experience :

  • 10 years of diverse experiences leading customer relationship and account teams.
  • Demonstrated communication skills.
  • Demonstrated influencing / collaborating for value
  • Track record of innovative thinking, as well as general management mindset with strategic thinking taking a holistic view of the business
  • Experience managing customer relationships at senior levels
  • Ability to and experience navigating KO system
  • Building comprehensive ABP (Annual Business Plans)
  • Marketing and operations experience
  • Some Freestyle experience.
  • Results driven self starter, excelling performance
  • Strong negotiations skills and ability to influence internally and externally
  • Shopper knowledge
  • Skillful managing data, transforming insights into action and making things happen
  • Proven listening skills and humility
  • Ability to relate within all organization levels
  • Location - Atlanta or Miami

    Travel - Approximately 25-50%

    What We Can Do For You

  • Work with Iconic & Innovative Brands : Engage with over 250 products including globally recognized brands such as Coca-Cola, Simply, Fairlife, and Topo Chico.
  • Connect with Expansive & Diverse Customers : Interact with a vast customer base ranging from retail & grocery outlets to entertainment venues, ensuring each day is filled with new challenges and opportunities.
  • Career Growth & Development : Engage in opportunities that will shape your career trajectory, complemented by robust training and professional development programs.
  • Skills

    Merchandising; Leadership; Influencing; Business Planning; Strategic Thinking; Communication; Customer Relationships; Annual Business Planning; Strategic Initiative; Teamwork; Negotiation; Innovative Thinking; Food Service Operations

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