What are the responsibilities and job description for the Regional Sales Specialist - East Coast position at Cogir Senior Living?
THE COMPANY
Cogir Senior Living, based in Scottsdale, Arizona, proudly oversees a network of senior living communities spanning 11 states nationwide. As a trusted leader in senior housing, we are dedicated to growth while maintaining our commitment to exceptional care for our residents and a supportive, growth-focused environment for our team members. At Cogir, our culture is rooted in the core values of human focus, creativity, and excellence, which inspire us to continuously improve and achieve excellence in all we do. Join us in our mission to enrich the lives of our residents while building a meaningful and fulfilling career!
THE POSITION
The Regional Sales Specialist is a traveling role providing coverage and support to an assigned Cogir Senior Living community on the East Coast, which may include communities in MD, VA, and NC. Coverage will be needed in the absence of the main Community Relations Director, the community's sales and marketing leader, or for focus communities requiring additional census growth support.
The responsibilities include acting as the community's sales & marketing leader to maintain and exceed established occupancy goals and revenue generation through strategic and long-range planning and community outreach, identifying appropriate professional and non-paid local referral sources and partners, and establishing referral relationships to generate qualified leads.
In this role, the Sales Specialist is responsible for ensuring customer satisfaction by addressing daily inquiries from tenants, families, and prospective residents and conducting the community's scheduled walk-in tours. You will collaborate with the regional sales team to develop and implement marketing strategies to achieve the community's occupancy goals.
COMPENSATION AND BENEFITS
- Compensation includes a base salary of $120-130,000.00/yr and a generous, accelerating commission structure!
- Training and career growth opportunities.
- Heath, Dental, Vision, and Life insurance.
- 401K Plan with a company match.
- Paid Vacation, sick leave, and paid holidays.
- Employee Assistance Program
- Generous Employee Referral Bonus Program, and more!
RESPONSIBILITIES
- Develop and implement all sales and marketing strategies and tactics for the community, consistent with the company's objectives.
- Design, implement, and facilitate an immediate marketing plan for the community with input and support from the Executive Director, corporate marketing, and operations teams.
- Develop and manage the lead base, responding to telephone inquiries remotely and in real-time.
- Maintain and/or improve community occupancy level and revenue production according to business and marketing plans.
- Conduct walk-in and scheduled tours with prospective residents or interested parties.
- Provide sales activity reports with documented lead status, closing needs, and next steps.
- Follow up with all potential residents, referral sources, or interested parties.
- Maintain the community's Customer Relationship Management software (Yardi) accurately and timely.
- Maintain high resident satisfaction by establishing relationships between residents, department heads, and staff.
- Participate in and represent the community in outreach events, networking meetings, tradeshows, and other community functions.
- Monitor and maintain promotional item inventory; assess print advertising needs.
- Carefully manage marketing budget and provide input and accurate pricing information for ads, directories, social media advertising, event costs, association memberships, and all marketing and sales-related costs.
CANDIDATE QUALIFICATIONS and EXPERIENCE
- A positive team player mentality and passion for serving seniors!
- At least 3-5 years experience in relational sales, preferably Senior Living/Independent Living or Hospitality sales preferred.
- A bachelor's degree in Marketing, Business, or a related field is preferred, or an equivalent combination of experience and education is required.
- Proven track record in achieving and exceeding sales goals.
- Ability to manage time effectively, high initiative, and good judgment.
- Professional ethics, positive attitude, exceptional verbal and written communication, and customer service skills.
- Proficient in Microsoft Excel, Word, Outlook, and CRM.
Apply today and become part of the Cogir Family!
Salary : $120,000 - $130,000
