What are the responsibilities and job description for the Institutional Product Marketing Manager position at Coinbase?
A company is looking for an Institutional Product Marketing Manager.
Key Responsibilities
Develop and execute marketing strategies for institutional productsServe as the voice of the customer to inform product messaging and marketing contentCollaborate with the sales team to create marketing collateral and measure campaign performance
Required Qualifications
Minimum of 2 years of experience in institutional financial services or crypto product marketingProven ability to create customer-oriented marketing campaignsStrong quantitative skills for data analysis and decision-makingExcellent project management capabilitiesAbility to work collaboratively across multiple teams
