Head of Marketing

About Coldwell SolarColdwell Solar is a trailblazer in commercial solar and energy storage solutions, helping businesses slash energy costs while championing sustainability and innovation. With a proven track record of delivering cutting-edge technology and unparalleled service, we’re expanding our reach from California to emerging markets like Arizona and Texas.Join us in shaping the future of energy as we continue to lead the industry, foster creativity, and build a culture of continuous improvement. We’re looking for a dynamic, strategic, and passionate Head of Marketing to elevate our brand, enhance our digital footprint, and spearhead impactful campaigns that drive growth and position us as a market leader.What We’re Looking For : Proven success in a senior marketing role, ideally within the renewable energy, technology, or B2B sectors.Expertise in brand development, digital marketing strategies, and campaign execution.In-depth knowledge of industry standards, such as SEO, PPC, and content marketing best practices.Data-driven decision-making skills to design and evaluate marketing initiatives.Exceptional leadership abilities, with a track record of managing and inspiring high-performing teams.A creative mindset paired with a passion for sustainability and innovation.Key Responsibilities : 1. Brand Strategy : Develop and implement a cohesive branding strategy that amplifies our mission, values, and leadership in the commercial solar industry.Ensure consistent messaging and visual identity across all platforms and communications.2. Digital Marketing : Oversee and optimize the company website, ensuring it’s a lead-generation powerhouse and aligns with the latest UX / UI trends.Manage our digital presence, including SEO, SEM, content marketing, and corporate social media (e.g., LinkedIn).Analyze performance metrics to continuously refine digital strategies and maximize ROI.3. Campaign Management : Design and execute innovative, data-driven marketing campaigns that attract and convert high-value customers.Align campaign calendars with sales objectives to ensure a consistent and qualified pipeline.Stay ahead of industry trends to create compelling and competitive marketing initiatives.4. Market Analysis : Conduct in-depth research to identify trends, opportunities, and competitive insights in the renewable energy landscape.Leverage findings to inform strategy and stay ahead of industry shifts.5. Team Leadership : Lead and mentor a talented marketing team, fostering creativity, collaboration, and professional growth.Cultivate a results-driven, innovative culture that prioritizes continuous improvement and excellence.Why Join Us : Impactful Work : Play a pivotal role in a forward-thinking company dedicated to sustainability and innovation.Growth Opportunities : Be a key driver of Coldwell Solar’s expansion and success in new markets.Collaborative Environment : Enjoy working with a supportive and inclusive team that values your ideas and expertise.Competitive Compensation : Benefit from a strong salary, performance-based incentives, and a comprehensive benefits package.Professional Development : Access opportunities for growth, learning, and career advancement within a thriving industry.How to Apply : If you’re a visionary marketing leader ready to make a lasting impact in a rapidly growing company, we want to hear from you! Join us in advancing the renewable energy revolution and shaping a more sustainable future.Apply now and take your place at the helm of Coldwell Solar’s marketing transformation.Job Type : Full-timePay : $120,000.00 - $140,000.00 per yearBenefits : 401(k)Dental insuranceHealth insurancePaid time offVision insuranceSchedule : Day shiftMonday to FridayEducation : Bachelor's (Preferred)Experience : B2B marketing : 5 years (Required)Brand Development / digital marketing : 5 years (Required)SEO / PPC / content marketing : 5 years (Required)License / Certification : Driver's License (Required)Work Location : In person#J-18808-Ljbffr

Salary : $120,000 - $140,000