What are the responsibilities and job description for the Manager, Brand Partnership Strategy position at Comcast Corporation?
Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.
Job Summary
Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.Reporting to the Sr. Director, Brand Partnership Strategy, this role is responsible for leading the development and implementation of the marketing promotional calendar associated with the Xfinity Rewards customer appreciation program, inclusive of media, owned and paid social / digital, and applicable influencer efforts. This role will develop and execute best-in-class programs that align with brand objectives, generate advocacy, capture attention, and achieve business results. Additionally, they will manage multiple initiatives simultaneously and act as a subject matter expert to various cross-functional leaders. The ideal candidate will excel in a fast-paced environment. This role requires the candidate to possess strong problem-solving skills, and be responsible for leading both internal and external meetings and presentations, with the ability to lead and motivate teammates in an effort to influence the role of brand partnerships across various levels of the organization. In addition to acting as the Brand Partnerships team lead for Xfinity Rewards, this role will help steward other key consumer engagement initiatives with Comcast HQ and Division stakeholders.This position will be based in Philadelphia, PA.
Job Description
Core Responsibilities :
- Lead development and implementation of Xfinity Rewards brand partnerships calendar (by availability, tier, fulfillment, and tactic)
- Collaborate daily with internal teams such as customer growth strategy, operations, legal, agency partners etc. will be core to the role for management of sweepstakes, exclusive customer offers, and new emerging product / tech advancements within the Xfinity Rewards platform
- Ensure alignment of Xfinity Rewards promotions with the overarching Xfinity marketing plan for the year (including key campaigns and cultural moments)
- Align with marketing, media, and customer base management teams to determine marketing / media support and programming associated with each reward
- Partner with media team to generate and distribute recap reporting evaluating KPI / ROI while providing thoughtful analysis and key learnings
- Act as team lead and spearhead key customer rewards based on quarterly priorities and cross-functional planning resources
- Manage agency partners, vendors, and key stakeholders to ensure flawless execution of campaigns and initiatives
- Lead the On-Site Activations Events Council, coordinating efforts across HQ partners, divisions, regions, and agency partners. This includes ensuring alignment between stakeholders, engaging key contributors, and leading recurring meetings to drive efficiencies and implement new ways to drive consumer engagement
- Serve as point person for the Brand Partnerships and Engagement team for monthly and quarterly budget management
- Other Brand Partnerships duties and responsibilities, as assigned
Other Requirements :
Employees at all levels are expected to :
Disclaimer :
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Skills :
Prioritization; Communication; Taking Initiative
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
10 Years , 5-7 Years, 2-5 Years, 0-2 Years, 15 Years , 7-10 Years