What are the responsibilities and job description for the Marketing Coordinator position at Comfort Keepers?
Company Overview
Comfort Keepers has been a leader in providing uplifting in-home care for seniors and adults for over 25 years. Our mission is to elevate the human spirit by offering personalized companion and personal care services that empower our clients to maintain their independence and achieve the highest quality of life possible.
Summary
We are seeking a Marketing Coordinator to join our team at Comfort Keepers. In this role, you will be instrumental in developing and executing marketing strategies that promote our unique approach to in-home care. Your contributions will help us reach more families in need of our services while enhancing our brand visibility.
Responsibilities
- Assist in the development and implementation of comprehensive marketing plans.
- Manage digital marketing campaigns across various platforms to drive engagement and lead generation.
- Utilize analytics tools to track performance metrics and optimize campaigns accordingly.
- Support SEO initiatives to improve website visibility and organic search rankings.
- Coordinate content creation using Adobe Creative Suite for promotional materials and social media.
- Oversee marketing automation processes to streamline communications with potential clients.
- Collaborate with sales teams to align marketing efforts with business objectives.
- Monitor industry trends and competitor activities to identify opportunities for growth.
Qualifications
- Proven experience in digital marketing, performance marketing, or related roles.
- Strong analytical skills with the ability to interpret data and drive actionable insights.
- Experience with marketing automation platforms is a plus.
- Excellent communication skills, both written and verbal, are required.
- Ability to work collaboratively within a team-oriented environment.
If you are passionate about making a difference in the lives of others through effective marketing strategies, we invite you to apply today and join our dedicated team at Comfort Keepers!
Job Types: Full-time, Part-time
Benefits:
- Flexible schedule
Schedule:
- Day shift
Ability to Commute:
- Daphne, AL 36526 (Preferred)
Ability to Relocate:
- Daphne, AL 36526: Relocate before starting work (Preferred)
Work Location: In person