What are the responsibilities and job description for the Marketing Coordinator position at Knollwood Healthcare?
Job Summary
Knollwood Healthcare seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will play a pivotal role in supporting our marketing initiatives, enhancing brand visibility, and driving engagement across various channels. This position requires a blend of creativity, analytical skills, and project management abilities to effectively execute marketing campaigns and strategies.
Duties
- Assist in the development and execution of marketing campaigns across multiple platforms including digital, print, and social media.
- Conduct market research to identify trends, customer preferences, and competitive landscape to inform marketing strategies.
- Collaborate with the creative team to produce engaging content for advertising materials, website updates, and promotional materials.
- Manage email marketing campaigns including list segmentation, content creation, and performance analysis.
- Utilize marketing automation tools to streamline processes and enhance campaign effectiveness.
- Analyze campaign performance metrics using analytics tools to measure success and optimize future efforts.
- Maintain the company website using WordPress, ensuring content is up-to-date and aligned with marketing goals.
- Coordinate print advertising efforts including design, production, and distribution of promotional materials.
- Support product management initiatives by assisting in the development of product positioning and messaging.
Skills
- Proficiency in advertising principles and copywriting techniques.
- Strong research skills to gather insights for informed decision-making.
- Experience with analytics tools to track performance metrics and derive actionable insights.
- Familiarity with marketing automation platforms for efficient campaign management.
- Knowledge of WordPress for website management and content updates.
- Proficient in Adobe Creative Suite for creating visually appealing marketing materials.
- Understanding of print advertising processes from concept to execution.
- Ability to manage multiple projects simultaneously while maintaining attention to detail.
- Excellent communication skills both written and verbal.
Join our team as a Marketing Coordinator where your contributions will directly impact our brand's growth and success. We look forward to welcoming a passionate individual who thrives in a collaborative environment!
Job Type: Full-time
Pay: $15.00 - $20.00 per hour
Expected hours: 24 – 40 per week
Benefits:
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Day shift
- Evening shift
- Monday to Friday
- Weekends as needed
Work Location: In person
Salary : $15 - $20
