What are the responsibilities and job description for the Social Media Management Automation position at Compunnel Inc.?
Role: Social Media Management Automation
Location: Bellevue, Washington, United States (Onsite)
Contract (12 Months)
Job description
Key Responsibilities
- Social Media Management Automation
- Manage and optimize social media campaigns across multiple platforms using Sprinklr
- Develop automated workflows in Sprinklr for content publishing engagement and reporting
- Collaborate with content and creative teams to schedule track and measure campaign effectiveness
- Blogging Content Strategy
- Work with content creators editors to publish and distribute blogs effectively across various channels
- Ensure blogs and social content are SEOoptimized and aligned with digital marketing goals
- Manage integrations between AEM or other CMS and Sprinklr to streamline content workflows
- Analytics Performance Optimization
- Track and analyze social media and blog performance metrics using Sprinklr Google Analytics and other tools
- Generate insights and reports to improve engagement reach and conversions
- Conduct AB testing on social posts and blog content to enhance effectiveness
- Marketing Technology Integration
- Integrate Sprinklr with CRM CMS and other marketing tools eg Salesforce HubSpot Google Ads
- Support APIbased integrations and data flow automation between marketing platforms
- Troubleshoot and optimize the Sprinklr platform for campaign efficiency
- Community Engagement Brand Growth
- Monitor brand mentions audience sentiment and engagement trends
- Collaborate with customer service and marketing teams to respond to customer inquiries on social media
- Support influencer marketing initiatives and social listening strategies
Qualifications Skills
- 3 years of experience in digital marketing social media and blogging
- Handson experience with Sprinklr campaign management automation analytics
- Proficiency in social media platforms LinkedIn Twitter Instagram Facebook YouTube etc
- Experience with SEO Google Analytics and CMS platforms WordPress preferred
- Technical proficiency in API integrations marketing automation and data analytics
- Knowledge of AB testing paid social campaigns and performance marketing
- Strong analytical communication and project management skills
- Experience in B2B or B2C marketing preferably in tech or SaaS industries
- Preferred Qualifications
- Experience with YouTube video readiness for publishing Google Ads Meta Ads and LinkedIn Ads
- Knowledge of HTML CSS and JavaScript for minor website or email customizations
- Familiarity with AIdriven marketing tools and chatbots for customer engagement
Mandatory Skills : HTML/HTML5, JavaScript, Sprinkler