What are the responsibilities and job description for the Social Media Marketing Specialist position at Concordia Properties?
Job Summary
Owner-Operated Multi Family Property Management Company seeking a creative and detail-oriented Social Media Specialist to join our dynamic team! Properties are located in NC, TN, VA, PA, MD, DE, and NJ. The ideal candidate will be responsible for developing and implementing effective social media strategies to enhance occupancy at our properties. Travel to each property is involved. This role requires a blend of creativity, analytical skills, and a passion for social media trends.
Responsibilities
- Develop and execute social media strategies across various platforms
- Create visually appealing graphics and content using Adobe Illustrator and Adobe Creative Suite.
- Manage day-to-day social media activities, including posting, responding to comments, and monitoring interactions.
- Conduct research on industry trends and competitor activities to inform content development.
- Utilize SEO best practices to optimize content for search engines and improve visibility.
- Implement social listening techniques to gather insights on audience preferences and feedback.
- Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
- Analyze performance metrics and generate reports to assess the effectiveness of social media initiatives.
- Stay updated on the latest trends in social media, e-commerce, and digital advertising.
Skills
- Proficiency in Adobe Illustrator and Adobe Creative Suite for graphic design tasks.
- Strong understanding of e-commerce platforms and their integration with social media strategies.
- Knowledge of SEO principles to enhance content visibility online.
- Experience in advertising campaigns across various social media channels.
- Familiarity with social listening tools to monitor brand sentiment and audience engagement.
- Basic photography skills for creating original visual content.
- Excellent research abilities to stay informed about industry trends and best practices.
- Proven experience in social media management with a track record of successful campaigns.
Join us as we elevate our brand's voice through innovative social media strategies!
Job Type: Full-time
Pay: From $20.00 per hour
Benefits:
- Health insurance
Schedule:
- 8 hour shift
- Weekends as needed
Work Location: On the road
Salary : $20