General Manager Sales Marketing

Position Overview:

We are seeking a results-driven General Manager to oversee the operations of our meat production factory, with a primary focus on driving sales growth and expanding market share. The ideal candidate will combine operational expertise with a strong sales acumen to enhance productivity, ensure product quality, and capitalize on market opportunities.

This role requires a visionary leader who can identify and implement strategies to maximize revenue, develop customer relationships, and position the company as a leader in the meat production industry.

Key Responsibilities:

Sales Growth and Business Development:

• Develop and implement sales strategies to increase revenue and market penetration.
• Identify new business opportunities, including market trends, emerging customer needs, and potential partnerships.
• Build and maintain strong relationships with key customers, distributors, and retailers.
• Collaborate with the sales team to set realistic and achievable sales targets.
• Evaluate pricing strategies to remain competitive while ensuring profitability.

Operational Leadership:

• Oversee the daily operations of the meat production factory, ensuring compliance with industry standards, safety protocols, and regulatory requirements.
• Optimize production processes to enhance efficiency and reduce costs.
• Manage inventory levels to balance customer demand with production capacity.
• Monitor the quality assurance program to uphold product excellence and consistency.

Team Leadership and Development:

• Lead, coach, and motivate a multidisciplinary team, including operations, sales, and support staff.
• Foster a culture of accountability, collaboration, and innovation.
• Conduct performance evaluations and implement professional development initiatives.

Financial Management:

• Prepare and manage budgets to align with business objectives.
• Analyze financial performance and sales metrics to guide strategic decision-making.
• Control operational costs and implement measures to improve profitability.

Marketing and Branding:

• Collaborate with the marketing team to enhance brand visibility and customer loyalty.
• Develop promotional campaigns and strategies to increase product awareness.
• Represent the company at trade shows, industry events, and networking opportunities.

Qualifications:

• Education: Bachelor’s degree in business administration, Marketing, Food Science, or a related field (MBA preferred).
• Experience: Minimum of 5-7 years of experience in a leadership role within the meat production, food manufacturing, or related industry, with a proven track record in sales growth.
• Skills:
• Strong understanding of sales strategies, market dynamics, and customer behavior.
• Operational management expertise in a manufacturing or production environment.
• Excellent leadership, communication, and negotiation skills.
• Proficiency in analyzing data and using insights to inform strategic decisions.
• Familiarity with food safety regulations and compliance standards.

Key Performance Indicators (KPIs):

• Sales revenue growth and market share expansion.
• Customer retention rates and satisfaction scores.
• Production efficiency and cost control.
• Employee engagement and performance metrics.
• Compliance with regulatory and safety standards.