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Vice President, Brand Strategy

Confidential
Confidential Salary
Washington, DC Full Time
POSTED ON 3/3/2025
AVAILABLE BEFORE 5/27/2025

Vice President, Brand Strategy

About the Company

Ambitious B2B technology provider specializing in software, web & mobile development solutions

Industry

Marketing and Advertising

Type

Privately Held

Founded

2000

Employees

1001-5000

Categories

  • Media & Internet
  • Multimedia & Graphic Design
  • Search Engines & Internet Portals

Specialties

  • healthcare marketing
  • digital strategy
  • multichannel marketing
  • web development
  • relationship marketing
  • social media
  • mobile
  • non-personal promotion
  • media planning & buying
  • user experience
  • pharmaceutical
  • biotech
  • roi measurement & analytics
  • consumer
  • professional marketing
  • consumer and patient marketing
  • market access
  • pr & influence
  • media
  • and consulting
  • About the Role

    The Company is seeking a VP, Brand Strategy to join their dynamic team. This senior leadership role is pivotal in delivering high-quality work for life science industry clients and driving the growth of the department and agency's capabilities. The successful candidate will be responsible for leading the evolution and innovation of new approaches, ideas, and services, as well as fostering staff growth and serving as a thought leader in the industry. Strategic decision-making, influence, and alignment are key aspects of the role, along with the ability to lead in new business initiatives. Applicants must have a minimum of 10 years' total business experience, with at least 5 years in healthcare marketing or communications agency, and a proven track record in managing brand strategy for high science oncology brands. A Bachelor's degree is required, and the ideal candidate will have a strong background in developing successful healthcare marketing strategies, particularly in the digital space. The role demands a leader with demonstrated people management experience, the ability to present marketing and strategic plans to key client decision-makers, and a collaborative leadership style. The company is an equal-opportunity workplace and is dedicated to making health more human through the work of its team.

    Hiring Manager Title

    SVP, Strategy

    Travel Percent

    Less than 10%

    Functions

  • Marketing
  • Strategy
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