What are the responsibilities and job description for the Vice President, Product Marketing position at Confidential?
Vice President, Product Marketing
About the Company
Ambitious digital marketing platform for multi-location businesses
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2012
Employees
501-1000
Funding
11-$25 million
Categories
- Technology
- Consulting & Professional Services
- SAAS
- Information Technology & Services
- Enterprise
- Analytics
- Big Data
- Social Media Marketing
- Social Media Platforms
- Marketing
- Consulting
- Professional Services
- Agency
- Advertising
- Advertising Management
- Media
Specialties
About the Role
The Company is seeking a Vice President, Product Marketing to join its dynamic team. The successful candidate will be a key player in the marketing leadership, with a primary focus on developing and executing product messaging and positioning, as well as ensuring the company's readiness for product launches. This role is pivotal in driving product demand, enabling sales, and ultimately delivering customer satisfaction. The VP will lead a team of product marketers, become an expert in customer and market needs, and support the sales and marketing teams with effective messaging, go-to-market planning, and product evangelism. To excel in this position, candidates must have a Bachelor's degree in a related field, at least 7 years of B2B product marketing experience in a fast-paced, high-growth environment, and a proven track record of success in similar roles. The role requires a strategic thinker with the ability to be hands-on, excellent communication skills, and a collaborative, data-driven approach to decision-making. The VP will be responsible for leading a team, managing product marketing functions, and working closely with executive leadership. Experience in all core product marketing functions, creative thinking, and the ability to juggle multiple initiatives with confidence are essential. The ideal candidate will be a trusted partner to the executive team, with a focus on driving results and continuous improvement.
Hiring Manager Title
Travel Percent
Less than 10%
Functions
