What are the responsibilities and job description for the Course Strategist position at Content Supply?
Company Description
Content Supply Co. is a family of brands that powers content creation and marketing for companies around the globe. Our brands include Video Supply, Course Supply, and Podcast Supply, among others. We believe every brand has a unique story and perspective to share, capable of evoking emotion and driving change.
As a Course Strategist, you will collaborate with our team on course development projects. Your primary responsibility will be to create effective course strategies that align with market demand, drive sales, and maximize engagement. You’ll also help with identifying key marketing approaches to ensure the courses we develop will resonate with the right audience and stand out in the market.
Key Responsibilities:
- Develop comprehensive course strategies that align with current market trends, audience needs, and business goals.
- Identify target audiences, key selling points, and course features that will resonate and drive engagement.
- Provide recommendations on pricing strategies, course packaging, and potential upsells or add-ons to boost sales.
- Help develop a go-to-market strategy that includes branding, positioning, and marketing campaigns.
- Analyze market trends, competitor offerings, and learner feedback to refine strategies and improve future courses.
Qualifications:
- 2 years of experience in marketing and/or course development, product strategy, or educational marketing.
- Proven track record of developing successful strategies that drive sales and engagement.
- Strong understanding of market trends in online education and e-learning.
- Reliability
- Ability to analyze data, market trends, and competitor offerings to inform decisions.