What are the responsibilities and job description for the Founding Growth Marketer position at Copilot?
Learn about us and our openings here.
About the role
As our first growth marketer, you'll report to the CEO and work closely on a variety of growth initiatives - starting with our high-performing paid channels (Google, Meta) and expanding into SEO, content, influencer outreach, and more. In this role, you'll collaborate with product, design, and a soon-to-be-hired product marketer, while also having the option to leverage agencies and contractors. We're looking for someone scrappy, analytical, and creative who can balance quick wins with building sustainable long-term growth.
What you'll do
- You'll own paid channels. You'll plan, execute, and optimize Google, Meta, and other existing paid channels - continuing the strong results we're already seeing.
- You'll explore new growth channels. Whether it's influencer campaigns or emerging paid platforms, you'll test different approaches, iterate rapidly, and double down on what works.
- You'll drive landing page optimization. From A / B testing to collaborating with product and design, you'll ensure our landing pages are built to convert.
- You'll track, analyze, and optimize. You'll set up robust analytics, reporting, and budgeting so every dollar spent is measured against ROI.
- You'll handle forecasting & strategy. You'll partner with leadership to plan budgets, forecast performance, and shape our overarching growth roadmap.
- You'll collaborate broadly. As an early-stage startup, you'll likely jump into funnel experiments, email campaigns, brand strategy, and anything else that grows the business.
Who you are
