What are the responsibilities and job description for the Marketing Specialist position at CORD Financial Services LLC?
About CORD Financial Services LLC
In 2001, CORD Financial Services was founded by The FIKES Companies. With a small staff and hard work, CORD quickly gained success in central Texas. Through steady growth in every year of its operations, CORD Financial Services is now an award-winning ATM Independent Sales Organization (ISO). The company is recognized for excellence in providing a variety of ATM Services such as full-service ATM placements, cash management, transaction processing, merchant services, ATM Sales, Parts Sales, and outstanding 24/7 customer and technical support. With offices in Temple, TX, Lewisvlle, TX, Ft. Walton Beach, FL, Clearwater, FL, and Fitzgerald, GA, CORD Financial Services is proud to be your ultimate resource for your ATM and merchant service’s needs.
The Marketing Specialist helps CORD Financial Services tell their story to current and potential new customers throughout the ATM industry. This position is responsible for the design of marketing campaigns, lead generation and execution of the company’s website and social media presence that make strong and salient connections with the target audiences and aiding in the launch of a loyalty program throughout CORD.
Responsibilities:
- Develops and executes short and long-term marketing improvement plans.
- Designs and develops effective marketing materials for current and new campaigns to drive greater company awareness in the ATM industry.
- Generates reports showing customer behavior using analytics and reporting tools.
- Performs research on competitors and provides comparative analysis.
- Designs, writes, and executes marketing content for various social media platforms – this includes maintaining blog presence.
- Assists Senior Marketing Manager with branding the company in different markets/customer segments.
- Participates in and contributes to brainstorming sessions with Senior Marketing Manager and CORD’s leadership team.
- Applies graphic design skills to enhance marketing content.
- Partners with Senior Marketing Manager with trade show/exhibition schedule, planning, and support.
Qualifications:
Bachelor’s degree in Marketing, Communications, or Business. 2 years’ proven experience working with digital marketing campaigns; strong project management skills and ability to assertively prioritize tasks based on direction; excellent organizational skills with extreme attention to detail; professional level communication skills – written, verbal and presentation; strong collaboration and relationship building abilities; advanced skills with all social media platforms, intermediate to advanced skills in MS Office Suite; familiarity with Adobe software (InDesign, Photoshop, Illustrator, etc.) are a plus.
CORD Financial Services is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, veteran status, and disability, or any other legally protected basis, in accordance with applicable federal, state, and local law.
