Marketing Strategist

Department: Core Call Inc

Location: Birmingham

Compensation: $18.00 - $26.00 / hour

Description


Position: Marketing Strategist
Department: Marketing
Location: Birmingham, AL
Employment Type: Full-Time


Overview


We are seeking a creative and results-driven Marketing Strategist to develop and execute comprehensive marketing plans that align with our business objectives. The ideal candidate will bring a combination of analytical skills, creativity, and marketing expertise to drive brand growth and improve customer engagement.


Key Responsibilities

• 
  Marketing Strategy Development: Design and implement data-driven marketing strategies to achieve business goals, including brand awareness, lead generation, and customer retention.


• 
  Market Research: Conduct market analysis to identify customer needs, industry trends, and competitive landscape to inform strategic decisions.


• 
  Campaign Management: Plan, execute, and oversee multi-channel marketing campaigns, ensuring timely delivery and alignment with company goals.


• 
  Data Analysis: Track and analyze campaign performance metrics, providing insights and recommendations for optimization.


• 
  Budget Management: Allocate and monitor marketing budgets, ensuring cost-effectiveness and return on investment.


• 
  Brand Positioning: Define and refine the company's brand voice and messaging to resonate with target audiences.

Qualifications

• Strong analytical and problem-solving skills.


• Proficiency in marketing tools (e.g., Google Analytics, CRM software, SEO tools).


• Excellent written and verbal communication skills.


• Creative mindset with attention to detail.


• Strong project management and organizational skills.

Key Responsibilities

• 
  Marketing Strategy Development: Design and implement data-driven marketing strategies to achieve business goals, including brand awareness, lead generation, and customer retention.


• 
  Market Research: Conduct market analysis to identify customer needs, industry trends, and competitive landscape to inform strategic decisions.


• 
  Campaign Management: Plan, execute, and oversee multi-channel marketing campaigns, ensuring timely delivery and alignment with company goals.


• 
  Data Analysis: Track and analyze campaign performance metrics, providing insights and recommendations for optimization.


• 
  Budget Management: Allocate and monitor marketing budgets, ensuring cost-effectiveness and return on investment.


• 
  Brand Positioning: Define and refine the company's brand voice and messaging to resonate with target audiences.

Skills, Knowledge and Expertise

• Strong analytical and problem-solving skills.


• Proficiency in marketing tools (e.g., Google Analytics, CRM software, SEO tools).


• Excellent written and verbal communication skills.


• Creative mindset with attention to detail.


• Strong project management and organizational skills.

Benefits

• 
  Growth Opportunities: Advance your career within Core Call Inc.


• 
  Comprehensive Benefits Package: Health, dental, and vision insurance options.


• Paid time off and holidays.


• Friendly and supportive work environment.


• On-the-job training to help you succeed in your role.