Demo

Associate Marketing Specialist for B2B Product Marketing

Corewell Health
Grand Rapids, MI Full Time
POSTED ON 3/6/2025
AVAILABLE BEFORE 5/5/2025

Job Summary

Priority Health is seeking an Associate Marketing Specialist for our B2B Marketing team as part of Priority Health Employer Solutions division. This individual will support the marketing team in executing on projects driving new business growth, retention and distribution channel marketing and communications.

Core responsibilities are project management for multiple projects and audience campaigns and tactics, writing and editing content across platforms including email, website, presentations. Strong skills in this position are time management to stay ahead of and drive multiple projects at once, attention to detail to execute accurately, and ambitious communication to ensure alignment and understanding among team members.

The ideal candidate is comfortable working both independently as well as collaboratively in a fast-paced environment, juggling multiple tasks/projects, taking direction from various sources and a growth mindset – learning and then applying to the next project. Experience working with content management system, project management system, as well as core competencies in presentation software will have strong consideration for the role.

Essential Functions

  • Execute across a variety of marketing tactics, working with corporate systems to ensure adherence to quality standards, deadlines, budgets, etc.

  • Partner with others (e.g., cross-functional areas, marketing colleagues) to ensure outcomes are aligned with marketing and client organizations' strategic plans, initiatives, objectives, etc.

  • Support in the development and management of KPI and measurement plan.

  • For assigned projects, understands the initiative and objective, and monitors effectiveness

Qualifications

Required

  • Bachelor's Degree marketing, business administration, or related field

  • Possesses skills/knowledge/abilities typically gained through less than 2 year’s experience in marketing or related role

Preferred

  • Project Management experience Preferred

  • Health Plan experience

About Corewell Health

As a team member at Corewell Health, you will play an essential role in delivering personalized health care to our patients, members and our communities. We are committed to cultivating and investing in YOU. Our top-notch teams are comprised of collaborators, leaders and innovators that continue to build on one shared mission statement - to improve health, instill humanity and inspire hope. Join a nationally recognized health system with an ambitious vision of continued advancement and excellence.

How Corewell Health cares for you

  • Comprehensive benefits package to meet your financial, health, and work/life balance goals. Learn more here.

  • On-demand pay program powered by Payactiv

  • Discounts directory with deals on the things that matter to you, like restaurants, phone plans, spas, and more!

  • Optional identity theft protection, home and auto insurance, pet insurance

  • Traditional and Roth retirement options with service contribution and match savings

  • Eligibility for benefits is determined by employment type and status

Primary Location

SITE - Priority Health - 1241 E Beltline - Grand Rapids

Department Name

PH - Marketing Group Sales

Employment Type

Full time

Shift

Day (United States of America)

Weekly Scheduled Hours

40

Hours of Work

8 a.m. to 5 p.m.

Days Worked

Monday to Friday

Weekend Frequency

N/A

CURRENT COREWELL HEALTH TEAM MEMBERS – Please apply through Find Jobs from your Workday team member account. This career site is for Non-Corewell Health team members only.

Corewell Health is committed to providing a safe environment for our team members, patients, visitors, and community. We require a drug-free workplace and require team members to comply with the MMR, Varicella, Tdap, and Influenza vaccine requirement if in an on-site or hybrid workplace category. We are committed to supporting prospective team members who require reasonable accommodations to participate in the job application process, to perform the essential functions of a job, or to enjoy equal benefits and privileges of employment due to a disability, pregnancy, or sincerely held religious belief.

Corewell Health grants equal employment opportunity to all qualified persons without regard to race, color, national origin, sex, disability, age, religion, genetic information, marital status, height, weight, gender, pregnancy, sexual orientation, gender identity or expression, veteran status, or any other legally protected category.

An interconnected, collaborative culture where all are encouraged to bring their whole selves to work, is vital to the health of our organization. As a health system, we advocate for equity as we care for our patients, our communities, and each other. From workshops that develop cultural intelligence, to our inclusion resource groups for people to find community and empowerment at work, we are dedicated to ongoing resources that advance our values of diversity, equity, and inclusion in all that we do. We invite those that share in our commitment to join our team.

You may request assistance in completing the application process by calling 616.486.7447.

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