What are the responsibilities and job description for the Market Research Analyst or Marketing Specialist position at Courseadvisor?
Market Research Analyst or Marketing SpecialistWhat Does it Take to Be a Market Research Analyst or Marketing Specialist? Occupation Description Research market conditions in local, regional, or national areas, or gather information to determine potential sales of a product or service, or create a marketing campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution.Life As a Market Analyst Monitor industry statistics and follow trends in trade literature.Attend staff conferences to provide management with information and proposals concerning the promotion, distribution, design, and pricing of company products or services.Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.Measure the effectiveness of marketing, advertising, and communications programs and strategies.Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.Direct trained survey interviewers.Skills Required Below is a list of the skills most Market Research Analysts and Marketing Specialists say are important on the job : Writing : Communicating effectively in writing as appropriate for the needs of the audience.Reading Comprehension : Understanding written sentences and paragraphs in work related documents.Critical Thinking : Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.Complex Problem Solving : Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.Active Listening : Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.Speaking : Talking to others to convey information effectively.Average Salary The average yearly salary of a Market Analyst ranges between $34,310 and $121,080.Market Research Analysts and Marketing Specialists who work in Delaware, New Jersey, or New York , make the highest salaries.Tools & Technology Below is a list of the types of tools and technologies that Market Research Analysts and Marketing Specialists may use on a daily basis : Microsoft ExcelMicrosoft WordMicrosoft OfficeMicrosoft PowerPointMicrosoft OutlookMicrosoft AccessMySQLWord processing softwareSAPMicrosoft ProjectMicrosoft VisioMicrosoft SharePointThe MathWorks MATLABIndustries of Employment Below are examples of industries where Market Research Analysts and Marketing Specialists work : #J-18808-Ljbffr
Salary : $121,080
