What are the responsibilities and job description for the CPI Security is hiring : SEO and Digital Content Strategy Manager in Charlotte position at CPI Security?
SEO and Digital Content Strategy Manager
CPI Security, a leader in the security and automation solutions industry, is looking for a Manager of SEO & Digital Content Strategy to join our growing team in Charlotte, North Carolina! This is more than “just a job” – it’s your chance for a fulfilling and purpose-driven career. We’re looking for an experienced SEO and copywriter to join our ecommerce team, responsible for partnering across teams and working with the marketing & paid teams to deliver accurate search engine optimized content and strategy to improve processes, technology and content flow for CPI Security. In this role, you will be a key participant in delivering overall strategic content and optimization roadmaps across the website. As well, you’ll apply your copywriting, web publishing and overall business process knowledge and ability to assist on multiple projects and be a key decision maker. You will play a leading role in our mission to protect our customers and what matters most to them.
Key Responsibilities :
- Participate and contribute to web optimization projects with multiple departments and stakeholders to achieve objectives.
- Assist in defining and aligning the company on SEO strategy across Marketing, Merchandising, Technology, and Site Operations.
- Develop and communicate detailed Technical SEO business requirements.
- Work with SEO-related tools (The Google Suite, VWO, and Semrush) and constantly leverage to monitor SEO issues, performance, and SEO / Marketing opportunities.
- Successfully partner and deliver search engine optimized strategy and content to drive traffic to CPI Security’s website and support overall business goals.
- Work with SEO vendor(s) to develop and execute content in a timely manner, driving incremental traffic to our websites.
- Work with Technology and other teams to ensure the technical SEO is defined.
- Research SEO best patterns tied to new site releases, ensuring technical SEO considerations are delivered.
- Create a focused backlinking strategy and execution plan to obtain high-quality backlinks from high domain authority sites.
Key Areas :
Other Experience Required :
The Perks :
Seniority level
Not Applicable
Employment type
Full-time
Job function
Industries : Software Development, Technology, Information and Internet, and IT Services and IT Consulting.
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