What are the responsibilities and job description for the Corporate Communication Manager position at Cracker Barrel?

WHY CRACKER BARREL

What is it like to work at Cracker Barrel? It feels like...

Care beyond the table - At Cracker Barrel, we are a team. From the moment you join Cracker Barrel, you should feel cared for, confident in your role and like you belong.
Opportunities to fill your cup - Here at Cracker Barrel, we believe in providing opportunities for growth and development and setting you up for success within our walls and beyond. From day one, you'll have hands-on, role-specific training and the ability to engage in peer-to-peer learning.
A warm welcome - For five decades, we have focused on creating a Pleasing People® brand that inspires a "home away from home" feeling for each other and our guests. We work hard to inspire a sense of belonging that continually motivates our teams - from the newest to the most tenured employees.

Serving up the care - and career - you crave.

WHAT YOU'LL DO

We are seeking a skilled Corporate Communications Manager to join our team during this pivotal time of strategic transformation. As our company evolves, effective communication will be crucial in conveying our corporate story, values, and strategic initiatives both internally and externally.

This individual contributor role requires a strategic thinker with excellent writing and editing skills, as well as the ability to manage multiple projects simultaneously. The successful candidate will have a proven track record in corporate communications especially focused on employees, strong project management skills, and the ability to develop and execute various communications plans.

Develop and execute a comprehensive corporate communications strategy aligned with the company's transformation goals.

Craft compelling messaging and narratives that articulate the company's vision, mission, and values to various stakeholders, including employees and media.

Collaborate closely with the marketing, HR and Operations teams to ensure alignment of messaging and consistency in corporate communication across all channels.

Support internal communications strategic initiatives, including drafting content for various channels (meetings, speeches, intranet updates).

Work with PR agency to develop a corporate communications media plan with actionable strategies for high-level placements

Oversee the development and execution of corporate media events, press conferences, and other PR related activities.

Serve as a communications advisor to leadership and serve as a key spokesperson representing the company as necessary.

Strategic thinker who inspires confidence, takes initiative, and has impeccable attention to detail.

WHAT YOU'LL NEED

Bachelor's degree in public relations, communications, journalism, human resources or related field.

Minimum 5 years of communications experience. Restaurant or food industry experience is a plus.

Excellent writing, editing and proofreading skills

Good organizational, planning, and coordination skills

Ability to multi-task and re-prioritize as needed

Excellent writing, editing and proofreading skills

Good organizational, planning, and coordination skills

Ability to multi-task and re-prioritize as needed

Desire to take full ownership of assigned projects and can work independently

Ability to manage multiple projects simultaneously

Possesses a sense of urgency; is self-motivated and detail-minded

Strong interpersonal skills and ability to build collaborative relationships and influence

Confidence to deal with senior executives and discuss communication needs / strategies

Good verbal presentation, group dynamic, and facilitation skills

Proactive approach in resolving problems and issues

Creative ability to devise communication strategies

Familiarity with Microsoft Office suite of tools and Adobe Creative Cloud

WHAT'S IN IT FOR YOU

Compensation and Bonuses : Competitive Annual Salary | Annual Bonus Opportunities

Care for Your Well-being : Medical, Rx, Dental and Vision Benefits on Day 1| Life Insurance and Disability Coverage | Paid Vacation / Employee Assistance Program

Growth and Development : Business Resource Groups | Tuition Reimbursement | Professional Development

Invest in Your Future : 401k Plan with Company Matching Contributions at 90 days | Employee Stock Purchase Program

Even More to Look Forward to : 35% Discount on Cracker Barrel Food and Retail items

ABOUT US

For more than 50 years, we have committed to serving up a sense of warmth and hospitality across hundreds of stores across the country. We believe in providing opportunities for growth and development for our 70,000 plus team members and take pride and comfort in that enduring Cracker Barrel hospitality. It's something our employees and guests can count on now and into the future as we welcome new employees, guests, and experiences. Just like uncovering a delightful find in our stores, there is potential for discovery and fulfillment in every job at Cracker Barrel.

PURSUE THE CAREER YOU CRAVE-APPLY NOW

Cracker Barrel is an equal opportunity employer.

Qualified applicants are considered for all positions without regard to race, color, religion, sex, sexual orientation, genetic information, national origin, age, marital status, medical condition, disability or any other class expressly protected by law.

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