What are the responsibilities and job description for the Copywriter position at Crawford Thomas Recruiting?
Copywriter (onsite)
Position Overview
Our client is seeking a skilled copywriter who can craft compelling, persuasive content across various formats—websites, emails, white papers, press releases, digital ads, and landing pages. This role focuses on strategically developing content that drives engagement and conversions while reinforcing our client’s position as a leader in the cybersecurity space.
Salary: $80,000-$110,000
JOB SCOPE
The Strategic Content Development Copywriter Is Responsible For
Creating impactful copy that resonates with the audience and drives action. Developing and refining content for multiple channels, ensuring each piece is tailored for its specific medium. Taking ownership of content performance by monitoring analytics and adjusting strategies accordingly. Actively developing content for A/B testing to optimize engagement and conversion rates. Collaborating with marketing and product teams to align messaging and goals. Maintaining excellent grammar and adhering to AP style guidelines. Innovating the tone of voice to stand out from generic content, ensuring it reflects the brand’s bold personality. Analyzing market trends and audience insights to inform content strategies.
Required Qualifications
Proven experience in persuasive and impactful copywriting across diverse formats. Exceptional writing and editing skills, with a keen eye for detail and grammar. Strong understanding of digital marketing principles and content strategy. Passion for measuring and optimizing content performance through A/B testing. Ability to work collaboratively in a fast-paced environment. Proficiency in using analytics to improve user-facing content. Familiarity with the cybersecurity industry is a plus but not required.
WORKING CONDITIONS
The duties described below are representative of those encountered while performing the essential functions of this position. If necessary, reasonable accommodations may be requested and evaluated for their relationship to the essential functions that must be performed.
Work will generally be performed in an office environment but may require travel to company offices or property locations. The role may occasionally require standing, walking, sitting, reaching, climbing, balancing, stooping, kneeling, talking, hearing, and using hands to operate objects and tools. Must occasionally lift and/or move up to 25 pounds. Specific vision abilities required include close vision, distance vision, depth perception, and the ability to adjust focus.
Position Overview
Our client is seeking a skilled copywriter who can craft compelling, persuasive content across various formats—websites, emails, white papers, press releases, digital ads, and landing pages. This role focuses on strategically developing content that drives engagement and conversions while reinforcing our client’s position as a leader in the cybersecurity space.
Salary: $80,000-$110,000
JOB SCOPE
The Strategic Content Development Copywriter Is Responsible For
Creating impactful copy that resonates with the audience and drives action. Developing and refining content for multiple channels, ensuring each piece is tailored for its specific medium. Taking ownership of content performance by monitoring analytics and adjusting strategies accordingly. Actively developing content for A/B testing to optimize engagement and conversion rates. Collaborating with marketing and product teams to align messaging and goals. Maintaining excellent grammar and adhering to AP style guidelines. Innovating the tone of voice to stand out from generic content, ensuring it reflects the brand’s bold personality. Analyzing market trends and audience insights to inform content strategies.
Required Qualifications
Proven experience in persuasive and impactful copywriting across diverse formats. Exceptional writing and editing skills, with a keen eye for detail and grammar. Strong understanding of digital marketing principles and content strategy. Passion for measuring and optimizing content performance through A/B testing. Ability to work collaboratively in a fast-paced environment. Proficiency in using analytics to improve user-facing content. Familiarity with the cybersecurity industry is a plus but not required.
WORKING CONDITIONS
The duties described below are representative of those encountered while performing the essential functions of this position. If necessary, reasonable accommodations may be requested and evaluated for their relationship to the essential functions that must be performed.
Work will generally be performed in an office environment but may require travel to company offices or property locations. The role may occasionally require standing, walking, sitting, reaching, climbing, balancing, stooping, kneeling, talking, hearing, and using hands to operate objects and tools. Must occasionally lift and/or move up to 25 pounds. Specific vision abilities required include close vision, distance vision, depth perception, and the ability to adjust focus.
Salary : $80,000 - $110,000
