What are the responsibilities and job description for the Social Media Director position at Creative Circle?
Position Overview
Our client in the wellness and fitness space is looking to bring on a full time Director of Social Media Marketing! This person will lead the development and execution of innovative social media strategies that drive brand awareness, engagement, and conversion across multiple platforms, including paid and organic social media. This role requires a strategic thinker with a passion for social media and a proven track record in community management and digital marketing.
This is a full time, direct hire role. The company operates in a hybrid schedule from their Hampton, NH headquarters. They are also open to mostly remote candidates who can travel to the office 1x per month.
Key Responsibilities
- Develop and implement comprehensive social media marketing strategies to enhance brand awareness and customer engagement.
- Oversee the creation and management of engaging content across various platforms including Instagram, TikTok, Snapchat, LinkedIn, and Facebook.
- Lead and mentor a team of social media professionals, fostering a culture of creativity and collaboration.
- Analyze social media metrics and campaign performance to optimize strategies and report on ROI.
- Engage with online communities to build relationships and foster loyalty among followers.
- Stay up-to-date with the latest trends in social media marketing and emerging platforms to keep the brand at the forefront of the industry.
Qualifications