What are the responsibilities and job description for the Marketing & Marketplaces Coordinator position at Crocodile Cloth?

Title : Marketing Coordinator

Department : Marketing

Reports To : Marketing Manager

Company Overview

Crocodile Cloth is a leading consumer packaged goods (CPG) manufacturing company dedicated to producing high-quality products that make it easier and faster to clean everyday messes. Crocodile Cloth was created for homeowners, workers, DIYers, and crafters; anyone who needs a better way to clean. Our business is centered around the “3Ps” : Product, People, and Planet. Our core values include working with a sense of urgency to get stuff done, taking ownership, not requiring follow-up, having a growth mindset, and adapting to change. We’re team players who operate with humility and hunger to drive the business forward.

The Opportunity

We are seeking a motivated and detail-oriented Marketing Coordinator to manage our online marketplace presence and execute paid digital advertising campaigns. This role is ideal for someone who thrives in a fast-paced environment and is looking to take a hands-on approach to manage and grow our digital sales channels.

Job Duties and Responsibilities

Oversee day-to-day operations and sales performance on platforms such as Amazon, Walmart, TikTok Shop, and other online marketplaces.
Ensure product listings are up-to-date, optimized for search visibility, and comply with marketplace standards.
Create new product listings when needed for retail partners and owned digital sales channels.
Monitor third party listings for pricing and content quality.
Monitor and analyze marketplace metrics to identify trends, adjust strategies, and maximize sales potential.
Track website performance using analytics tools, generating reports to guide marketing strategies and website enhancements.
Maintain and update Amazon Ads to drive efficient traffic to product listings.
Develop and execute paid advertising campaigns across platforms like YouTube, TikTok, Instagram, and relevant digital channels.
Monitor campaign performance, analyze key metrics, and adjust strategies to optimize spend and ROI.
Stay up-to-date with digital marketing trends and technologies to continuously improve campaign effectiveness.

Qualifications and Skill Requirements

Bachelor’s degree in Marketing, Business Administration, or related field.

At least 1 years of experience in digital marketing, preferably with direct experience managing online marketplaces and digital advertising.

Strong understanding of e-commerce platforms, online listings and Amazon Seller Central.

Proficiency in digital analytics and performance monitoring tools such as Google Analytics and marketplace insights.

Strong understanding of analytics, specifically on how to interpret data and create meaningful strategies from the insights.

Excellent communication and organizational skills, with the ability to manage multiple projects simultaneously.

Experience with Excel and PowerPoint for reporting and presentations.

Experience in PPC management of Amazon campaigns, Google or other retail media outlets such as Orange Apron Media or Walmart Connect.

Equal Opportunity Employer

Crocodile Cloth is an equal opportunity employer and is committed to diversity, equity, and inclusion in all aspects of employment. We celebrate the unique perspectives and talents of our team members and strive to create an inclusive environment where everyone feels valued and respected.

Apply for this job

Receive alerts for other Marketing & Marketplaces Coordinator job openings

Marketing & Marketplaces Coordinator

What are the responsibilities and job description for the Marketing & Marketplaces Coordinator position at Crocodile Cloth?

What is the career path for a Marketing & Marketplaces Coordinator?

Job openings at Crocodile Cloth

Not the job you're looking for? Here are some other Marketing & Marketplaces Coordinator jobs in the Columbus, OH area that may be a better fit.

We don't have any other Marketing & Marketplaces Coordinator jobs in the Columbus, OH area right now.

AI Assistant is available now!