What are the responsibilities and job description for the Event & Campaign Specialist (RapidScale) position at CRS RapidScale, Inc.?
Company
Cox Communications, Inc.Job Family Group
Job Profile
Management Level
Flexible Work Option
Travel %
Work Shift
Compensation
Compensation includes a base salary of $59,600.00 - $89,400.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.Job Description
At RapidScale, exceptional technology is powered by exceptional people. As a growing leader in secure, reliable managed cloud solutions, we help SMBs and enterprises alike simplify IT and unleash innovation. With a broad portfolio spanning AWS, Azure and Google to a full set of Private Cloud and Cybersecurity solutions, RapidScale helps companies turn technology into their biggest competitive advantage. As part of the Cox family of companies, we offer best-in-class benefits, a commitment to work-life balance, and an award-winning workplace experience.
RapidScale is seeking a Event & Campaign Specialist to assist with the setup, execution, and tracking of events and digital campaigns. This position is perfect for someone looking to grow their career in marketing operations, specifically in CRM management, event coordination, and campaign execution.
The Event & Campaign Specialist will play a key role within our alliance partner organization in ensuring that campaigns are effectively managed within Salesforce and HubSpot, providing support to the marketing team in optimizing campaign performance and reporting.
Key Responsibilities:
- Salesforce and HubSpot Setup: Assist in setting up and managing digital campaigns, lead flows, and event-related activities within Salesforce and HubSpot, ensuring proper integration and tracking.
- Campaign Execution: Help support the execution of both digital and event-based campaigns, from initial setup through to post-campaign reporting.
- Data Management: Manage and organize event and campaign data (e.g., lead lists, attendee registrations) in Salesforce and HubSpot, ensuring accurate data flow and reporting.
- Reporting and Analysis: Track campaign performance across multiple channels using Salesforce and HubSpot, providing insights on key metrics such as engagement, conversion rates, and ROI.
- Event Coordination Support: Support event logistics, including the creation of event registration pages, managing post-event communications, and ensuring follow-up activities are completed.
- CRM Maintenance: Help maintain and update Salesforce and HubSpot CRM systems, ensuring data accuracy, consistency, and organization.
- Collaboration: Work closely with the marketing team and cross-functional departments to ensure campaigns are executed smoothly, with proper alignment across assets and messaging.
- Data Preparation for MBR/QBR: Assist with preparing data for Monthly and Quarterly Business Reviews (MBR/QBR), ensuring that performance data is accurate and aligned with the business goals.
Minimum Requirements:
- Experience managing events and campaigns for an SI/ISV
- Bachelor’s degree in a related discipline and 2 years’ experience in a related field. The right candidate could also have a different combination, such as a master’s degree and up to 2 years’ experience; or 6 years’ experience in a related field
- Basic knowledge of marketing automation platforms, specifically Salesforce and HubSpot.
- Experience in digital marketing, CRM systems, and event management.
- Demonstrated organizational and time-management skills.
- Strong written and verbal communication skills.
- Proficiency in SFDC, Demandbase, On24, Hubspot, Highspot
- Ability to work independently and collaboratively in a fast-paced environment.
Preferred Qualifications:
- Familiarity with Salesforce and HubSpot CRM tools (internships or relevant coursework/projects are a plus).
- Basic knowledge of email marketing, lead nurturing, and reporting.
- Experience with event management platforms (e.g., Eventbrite) is a plus.
- Proficiency with Microsoft Office (Excel, PowerPoint, Word).
Benefits
About Us
Salary : $59,600 - $89,400