What are the responsibilities and job description for the Director of Product Marketing in Business Networking position at Culver Careers (CulverCareers)?
Overview of Culver Careers
Culver Careers, a renowned international technology manufacturer, is looking for an experienced product marketing manager to lead the development and launch of next-generation business networking solutions. Our products help people stay safe and connected.
Job Description
This full-time role is based in Orange County, California, and requires collaboration with cross-functional teams. The ideal candidate will have extensive experience in product marketing, growth marketing, and a proven track record in the business networking industry.
Key Responsibilities
- Direct comprehensive market research initiatives, conduct competitive analysis, and lead sophisticated customer segmentation efforts to inform product positioning and refine go-to-market strategies.
- Execute Go-To-Market launches for new solutions, products, and feature releases.
- Act as a product marketing advisor in internal and external product communications, including training, sales pitches, industry shows, media conferences, and influencer collaborations.
- Lead initiatives to incorporate cutting-edge strategies and best practices into marketing operations to maintain a competitive edge.
Benefits
Excellent paid benefits package
