What are the responsibilities and job description for the Digital Campaign Specialist position at Cumulus Media?
Digital Campaign Specialist – New Mexico
The audio and digital industry is on fire – from podcasting and streaming to smart speakers and live radio – and it has never been a more exciting time to join and grow with one of the country’s largest and most sophisticated audio and digital companies!
Cumulus Media has an immediate opening for a full-time Digital Campaign Specialist in the Albuquerque NM market. We are looking for a passionate, motivated, energetic, and outgoing individual with a strong ability to develop and execute amazing client campaigns across a variety of digital platforms including but not limited to email, search engine marketing, search engine optimization, programmatic, online audio, OTT/CTV, and much more. The ideal Digital Campaign Specialist will have digital marketing and programmatic campaign management/buying experience, an analytical, strategic, and creative mind, as well as strong communication skills, both written and spoken. In return, we offer a unique career opportunity: one where you are given a challenging mission, world-class tools to help you succeed, and the chance to realize your full potential as a sales professional.
As a Digital Campaign Specialist, you will be responsible for managing active client digital campaigns and providing a best-in-class customer service and support experience while delivering optimal campaign performance. You will work closely with Cumulus Albuquerque’s Account Executive team to take campaigns from the point of sale to active status as efficiently and effectively as possible. Your attention to active campaigns and strategic optimizations will ensure great results for clients.
The Digital Campaign Specialist reports to the Director of Sales.
Responsibilities:
- Manage and execute a variety of tasks; includes setup/trafficking of new and existing campaigns, monitoring performance/delivery, reporting/analytics, optimization, strategic planning, creative development and more.
- Facilitate campaign optimization assistance alongside internal digital vendors
- Own client relationships; includes maintaining internal timelines and workflows, communicating campaign optimizations to client, managing expectations with frequent, proactive, delivery of information
- Collaborate with relevant cross-functional teams to achieve client goals, raise awareness around high-risk campaigns and/or high-profile clients, up-sell opportunities leveraging historical data and insights.
- Collaborate with internal teams to cross-train and provide additional sales support as needed.
Job Requirements:
Qualifications:
- 1-3 years of successful digital marketing solutions and preferably campaign management.
- Graphic design or background with Adobe Creative Suite or other creative tools preferred.
- Strong written and verbal communication skills.
- Positive attitude and passion for the job.
- Bachelor's Degree in Business, Marketing or related field is preferred.
For immediate consideration, please visit:
Cumulus Media is proud to be an Equal Opportunity Employer (EOE).
About Cumulus Media:
Cumulus Media is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it.
Cumulus Media engages listeners with high-quality local programming through 404 owned-and-operated radio stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across more than 9,400 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the Cumulus Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking.
Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees.
Job Snapshot
Employee Type
Full-TimeLocation
Albuquerque, NM (Onsite)Job Type
SalesExperience
Not SpecifiedDate Posted
02/13/2024
