What are the responsibilities and job description for the Social Media Manager position at Cynthia Rowley?
At Cynthia Rowley, we are a community of creative, smart, entrepreneurs who are passionate about what we do. We are always seeking exceptional talent to continue to build our brand.
The ideal candidate is a hard-working team player who will play a critical role in creating and executing original digital content across various social media platforms.
Role: Social Media Manager
Cynthia Rowley is seeking an experienced and creative Social Media Manager to manage the social media strategy and presence across various platforms with a focus on TikTok and Instagram. The ideal candidate will have a deep understanding of social media marketing, excellent content creation skills, and the ability to engage with the online community, and must be passionate about the fashion industry.
Responsibilities:
- Develop and implement a comprehensive social media strategy that aligns with the marketing goals and objectives
- Manage and maintain social media presence across multiple platforms (Facebook, TikTok, Instagram, etc)
- Create and curate high-quality content (text, images, videos, stories) that resonates with our target audience
- Conduct regular social media analytics and reporting to measure performance and inform future content and engagement strategies
- Manage social media campaign budgets
- Stay up to date with the latest social media trends and platform changes
- Manage and respond to social media inquiries, comments, and messages in a timely and professional manner
- Develop and manage social media campaigns and contests to drive engagement and brand awareness
- Identify and leverage influencer marketing opportunities to expand reach and influence
- Understand the brand ethos and keep content consistent throughout all branded materials
Qualifications:
- 3 years of experience in social media marketing
- Bachelor’s degree in marketing, communications, or related field
- Proven track record of success in developing and implementing social media strategies
- Excellent content creation and writing skills
- Strong portfolio showcasing examples of successfully managed business social media accounts
- Strong analytical and problem-solving skills
- Experience in Photoshop
Featured Benefits:
- Medical Insurance
- Vision Insurance
- Dental Insurance
