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Associate, Retail Business Development (UCAN) - Consumer Products

Cypress HCM
Los Angeles, CA Full Time
POSTED ON 1/26/2025
AVAILABLE BEFORE 4/25/2025

Associate, Retail Business Development (UCAN) - Consumer Products, 1527-1

We are looking for an Associate, Retail Business Development & Distribution to support retail business development across the UCAN mass & specialty accounts. You will work closely with cross-functional teams, with the overall goal of ensuring that our consumer products are an extension of our titles and delivering on our promise to create fan joy.

Key responsibilities :

  • Be a champion of the opportunity, vision, pitch and message with regards to our retail strategy
  • Manage daily relationships with key retail account merchants; providing updated content / licensee information, resolving issues, etc.
  • Drive retail development of our content across all categories (eg. toys, collectibles, apparel, consumables, etc.) through managing relationships with specialty & mass accounts in an omnichannel environment (brick & mortar and ecommerce)
  • Analyze and evaluate sales data, understand the competition, consumer behavior and current industry trends to aid efforts & assess prospective business opportunities
  • Be informed of the priorities and complexities of cross-functional teams (e.g. content, marketing, publicity, PR, social, etc.) and understand how consumer products benefits and supports other teams’ work
  • Work cohesively with other teams currently operating with Retail to optimize opportunity : Brand Partnerships, Publishing, Marketing, Experiences
  • Understand and identify retailer-specific channel strategies to create diverse product lines that satisfy the evolving needs of all global markets and retail channels

A Typical Day Might Include :

  • Identifying, pitching & executing consumer products retail programs
  • Responding to the needs of the business and corresponding with retail partners and licensees
  • Reviewing upcoming titles and working with the Merchandise Brand Strategy team to gain a deep understanding of our content roster
  • Meeting with retailers & licensees to ensure consumer product programs are unique, innovative, and complementary to marketing priorities
  • Update merchants on licensee lists, marketing plans, assets, etc.
  • Partner with various analytical teams to review performance metrics to analyze trends, and provide recommendations for winning consumer-facing initiatives
  • Track retail program performance to goals and benchmarks as well as provide recommendations & opportunities for improvement
  • What we need from you :

  • Demonstrated, 5 years of experience in sales, executing retail programs with entertainment or lifestyle, private brands
  • Passionate and curious about retail, design, trends and content
  • Out-of-the box thinker / innovator in finding and securing unique specialty accounts that organically tie in with our content
  • Goal-oriented, flexible, driven to succeed and always up for a challenge
  • A natural and deep affection for pop culture, film and television
  • Network of industry contacts within retail, marketing and licensing
  • College degree (nice to have)
  • Organized, effective communicator, and can thrive in a fast-paced environment
  • Deep engagement competency and ability to work with multiple, disparate stakeholders to achieve the best outcome.
  • Pay Rate Range :
  • 60-65 / hr.
  • Salary : $60 - $65

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