What are the responsibilities and job description for the Growth Marketing Specialist position at Cypress HCM?
Growth Marketing Specialist
Responsibilities:
- Design and launch campaigns across email, cold calling, webinars, events, content marketing, and more
- Define our brand’s voice that resonates with social marketers.
- Work cross-functionally with designers, product managers, and engineers—to prototype and roll out new features that drive measurable results.
- Add to the overall roadmap, champion best practices, and help shape our future in generative imagery and video.
Requirements:
- 5 Years of experience with a proven track record in driving traffic and leads.
- Demonstrated experience growing the marketing function 0-to-1 at a MarTech startup (preferred).
- Comfortable working with an engineering team to drive solutions to help drive more leads
- Ability to translate customer frustrations and feedback heard by sales & CS into a clear brand message
- Experience marketing on both organic and paid social
- Comfortable taking initiative and independently driving efforts from concept to impact in a fast-paced environment.
Compensation:
- $110k-$150k salary equity
Salary : $110,000 - $150,000
