Regional Marketing Manager - USCAN

Bring more to life.

Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?

At Cytiva, one of Danaher’s 15 operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact.

You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.

Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.

At Cytiva you will be able to continuously improve yourself and us – working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career.

Learn about the Danaher Business System which makes everything possible.

The Regional Marketing Manager – Diagnostics for Cytiva is responsible for growing market share and business revenue in the USCAN region.

This position is part of the business unit / OpCo Marketing team and will be fully remote with regular travel within USCAN. At Cytiva, our vision is, to advance future therapeutics from discovery to delivery.

In this role, you will have the opportunity to:

• Develops the regional marketing plan, lead generation and channel marketing programs in USCAN, deploying successful marketing campaigns and taking ownership of the implementation from ideation to execution, integrating content with global marketing initiatives.
• Independently plan, organize, and execute regional tradeshows, webinars, seminars. Measure ROI from events and develop programs to nurture and convert leads to sales opportunities.
• Review and analyze monthly KPI’s (MQLs, SQLs, and other marketing metrics) – implement countermeasures and PSPs to achieve annual marketing revenue.
• Build a network of key opinion leaders in the region and support the commercial team with prospecting activities bringing strategic insight and rigor to the process.
• Work cross-functionally to maintain and identify marketing / PR opportunities via customer case studies, event communications, VOC/VOS, and testimonials.

The essential requirements of the job include:

• Bachelor's degree in Business, Marketing, relevant Life Sciences discipline, or Engineering.
• Minimum of 8 years of progressive product/business management in Life Sciences preferred.
• Experience in a marketing or sales customer facing role in the Life Sciences Industry, including planning, developing and executing customer events or marketing tactics, with the ability to communicate effectively, present, analyze and use data to drive improvement and problem solve.
• Experience managing marketing projects such as content development, campaigns, or events with knowledge of the marketing funnel through to sale process.
• Strong leadership, communication, collaboration, coaching, team building and influencing skills with proven ability to drive and manage change initiatives in a matrixed environment (empowering others to lead).

It would be a plus if you also possess previous experience in:

• The latest trends and best practices in B2B marketing and measurement.

Travel Requirements:

• Ability to travel- 40% within USCAN region

Cytiva, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.

At Cytiva we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Cytiva can provide.

The salary range for this role is $100,000-$115,000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. This range may be modified in the future. We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance. This job is also eligible for bonus/incentive pay.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.

For more information, visit www.danaher.com.