What are the responsibilities and job description for the Senior Marketing Specialist, Alternative Investments - 26345 position at Daley And Associates, LLC.?
Senior Marketing Specialist, Alternative Investments - Boston, MA
We are seeking candidates for a Senior Marketing Specialist - Alternative Investments position with a top-tier investment management firm located in Boston, MA. This position will be responsible for assisting in the creations and execution of marketing plans, overseeing deliverables, and assessing their effectiveness. This role will support the alternative (hedge funds) business and sustainable investing businesses of the firm. The ideal candidates will have 4-5 yrs of marketing experience within financial services, preferably asset management, or hedge funds and a strong understanding of investment products and trends.
This is a 8 month contract position that will pay $45-50/hr (depending on experience) within a 40-hour work week. This position is required to be onsite 3 days per week in their Boston office.
Responsibilities:
IND123
We are seeking candidates for a Senior Marketing Specialist - Alternative Investments position with a top-tier investment management firm located in Boston, MA. This position will be responsible for assisting in the creations and execution of marketing plans, overseeing deliverables, and assessing their effectiveness. This role will support the alternative (hedge funds) business and sustainable investing businesses of the firm. The ideal candidates will have 4-5 yrs of marketing experience within financial services, preferably asset management, or hedge funds and a strong understanding of investment products and trends.
This is a 8 month contract position that will pay $45-50/hr (depending on experience) within a 40-hour work week. This position is required to be onsite 3 days per week in their Boston office.
Responsibilities:
- Support the development and execution of innovative marketing strategies to enhance brand awareness, establish industry leadership, and drive client and prospect engagement. Key tactics include paid media, public relations, email marketing, and website initiatives.
- Collaborate with PR and corporate communications to implement strategies that strengthen the platform’s public image and ensure clear, consistent messaging across external channels.
- Work closely with external media agencies to manage and execute paid promotional campaigns.
- Contribute to both content creation and strategic marketing initiatives.
- Partner with writers, designers, digital, and social teams to develop and distribute compelling, differentiated marketing materials highlighting investment insights.
- Oversee the creation of key marketing assets, including white papers, blogs, email campaigns, and eNewsletters.
- Utilize a data-driven approach to refine marketing strategies, assess campaign effectiveness, and share insights and recommendations with internal stakeholders.
- Bachelor’s degree in Marketing, Communications, or a related field.
- 4-5 years in marketing within financial services required.
- Well-versed in multi-channel marketing strategies, including digital, content, PR, paid media, and email campaigns.
- Strong understanding of investment products and industry trends, particularly alternatives (hedge funds) and sustainable investing.
- Ability to develop compelling marketing materials such as white papers, blogs, eNewsletters, and thought leadership pieces.
- Can craft and execute innovative marketing strategies that drive engagement and business growth.
- Highly organized, able to juggle multiple projects, and meet deadlines efficiently.
- Strong interpersonal skills to partner with cross-functional teams, including compliance, sales, and external agencies.
- Comfortable in a fast-paced environment, takes initiative, and thrives under pressure.
IND123
Salary : $45 - $50
