What are the responsibilities and job description for the Social & Digital Marketing Internship - SUMMER- College Credit Only position at Dallas Wings?
Social and Digital Marketing Intern
The Dallas Wings are seeking a Social & Digital Marketing Intern. The Social & Digital Marketing Intern will observe the Social & Digital department in content creation, videography, photography, and feature interview pieces with coaches and players. The ideal intern will come in as a self-starter within the Marketing department with the ultimate goal of providing well-rounded practical work experience in sports to students.
The Dallas Wings are seeking a Social & Digital Marketing Intern. The Social & Digital Marketing Intern will observe the Social & Digital department in content creation, videography, photography, and feature interview pieces with coaches and players. The ideal intern will come in as a self-starter within the Marketing department with the ultimate goal of providing well-rounded practical work experience in sports to students.
Areas you will be learning about:
- Fulfillment of integrated marketing campaigns and programs across all social and digital properties
- How to research specific competitive marketing campaigns
- Gathering, organizing, and archiving photos, videos and tracking materials for Marketing department
- How to shoot video on a DSLR and iPhone efficiently
- How to story tell on digital and social platforms from feature pieces, social media videos
- What makes a compelling Social and Digital campaign, how it’s designed and how it’s measured
- Best practices when creating Social and Digital campaigns
Learning Opportunities:
- Observe and practice how to identify trending news, videos and pictures on social media that could be used to develop campaigns around those trends
- Observe and assist with the creation of social media content to align with the Dallas Wings brand standards
- Work closely with the Director of Social and Digital Content on project management and creative execution of marketing campaigns
- Observe and practice the coordination and management of creating and executing social and digital content for Facebook, Instagram, Twitter, LinkedIn, our website, etc.
- Observe and assist with day-to-day needs of the Social and Digital Content staff and complete general office tasks
- Observe and practice serving as a liaison on game-days in helping with content capture, posting social media elements and recapping game
- Observe and practice coordinating project expectations with third party vendors including designers, photographers, videographers, printers, etc.
- Observe and practice the process of content creation and research: social media content development, engagement, and reporting for analytical needs
- Observe and contribute to the development of a creative team through creative writing, presenting and asset file management
Preferred Experience:
- Marketing including but not limited to marketing, graphic design, communications
- Grassroot marketing
Minimum Requirements:
- Ability to work non-traditional and long hours including evening and weekends
- Students must be currently enrolled at an accredited university; in an undergraduate or graduate degree program
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
