Events Manager

Company :

David creates tools to increase muscle and decrease fat. Our first product is a protein bar. More broadly, David is a platform to develop high-protein, low-calorie, blood-sugar-friendly foods that are craveable.

This is a compelling opportunity to join an exciting new food brand as we enter a critical growth stage. David is led by CEO Peter Rahal, the Cofounder and Former CEO of RXBAR ($600M exit to Kellogg in 2017). We have strong aspirations to become the most popular high-protein bar in North America and beyond.

Role and Responsibilities :

As the Events Manager, you’ll be a key driver in building impactful community connections and increasing brand visibility through event activations. This role will lead both the strategy and execution for events that engage David current and potential consumers, with the goal of increasing brand advocacy and awareness. You will build and lead David’s function of event marketing, being responsible for experiential activations, strategic partnerships, in-store demos, and special projects. This role reports to David’s Director of Growth.

Events strategy :

• Develop a strategy for in-person events and in-store demos that maximizes consumer engagement and brand advocacy.
• Continually raise the efficacy of events, propose new event types, and garner learnings to iterate over time.
• Develop mechanisms, processes, and measurement of all events to understand what is working and what needs improvement.
• Own operations and prioritization of event resources; conduct monthly business recaps and monthly / annual resource planning.
• Build partnerships with key stakeholders (like influencers, other brands, or event venues) to maximize the effectiveness of events.
• Collaborate with the Marketing function more broadly for alignment of event strategy with broader brand strategy, as well as budget management / resource allocation.

Event execution :

What you’ll bring :

Practicalities :

Application Process :

Salary : $90,000 - $110,000