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SVP, Communications & Brand Reputation

Day One Agency
New York, NY Full Time
POSTED ON 2/8/2025
AVAILABLE BEFORE 5/8/2025

SVP, Communications & Brand Reputation

Department : Brand Reputation

Employment Type : Full Time

Location : New York

Description

We're looking for a SVP, Communications & Brand Reputation to join our quickly-growing team. The successful candidate will be a

high-achieving leader who will drive the growth and vision of our brand reputation function across thought leadership, executive communications, corporate storytelling and earned measurement and effectiveness.

Our company culture is at the core of everything we do. It's what makes every day, Day One. We offer a highly collaborative environment where smart, passionate people come together to solve creative challenges. We work hard on the things we love. It's how we produced e.l.f. SKIN's first-ever global brand campaign based on cultural insights that our team unlocked and how we honed in on the legacy of both Nike and Converse to contextualize each brand's heritage with creative that resonates with the next generation.

Our relationships power us. Our colleagues, clients, and partners are the most important part of our business. If you want to join a fast-growing, award-winning, creative team, we'd love to hear from you.

This role is full-time, requires a hybrid work schedule, and is available only in New York.

Responsibilities

Role Overview :

This role will serve as a member of the agency's Senior Leadership Team, helping to lead priority corporate communications-driven accounts as well as helping to drive other priority internal / external agency initiatives. The role provides a significant entrepreneurial opportunity, working closely with the co-founders (and other senior leaders), in shaping the company's culture, chemistry and providing input regarding policies and procedures.

The ideal candidate will be a communications leader, mentor and project manager with the ability to multitask, self-motivate and work within deadlines. We're looking for candidates with a strong track record of driving results that help brands and their executives build, elevate and measure corporate reputation and break through to achieve earned media success.

Key Responsibilities :

  • Be the "CEO" of our brand reputation-driven accounts
  • Partner with agency leadership on the vision and day-to-day execution of our corporate communications driven offering across earned, executive and social channels
  • Lead the communications team's approach for measurement and effectiveness, setting process, tools and approach
  • Demonstrate keen understanding for the unique business objectives of each client, and help develop communications strategies and activations to meet those goals
  • Build and drive corporate communications strategies across our client roster, across channels
  • Lead project plan and scope of work development across key corporate-focused clients
  • Lead PR narrative development and distribution strategies across priority projects, through the lens of executive voices
  • Create cross-channel strategic plans, decks and presentations on behalf of agency and its clients, including generating ongoing new ideas and value beyond the scope of current client assignments
  • Further the agency team's perspective on the future of news and earned media
  • Leverage media relationships to break through with news and ongoing brand narratives
  • Proactively anticipate client needs and keep multiple activities moving
  • Provide mentorship and leadership to agency and client teams
  • Maintain current knowledge of trends, the competitive landscape, and confidently provide strategic point-of-views to the client
  • Participate in new business pitch development and / or presentations
  • Serve on the leadership team, drive office culture and be a mentor to staff
  • Develop and deliver informed strategic recommendations based on understanding of best practices across each client's category and competitive set
  • Manage clients, teams, account budgets and third-party resources - driving the engine of client service

Qualifications

  • 15 years of experience
  • Prior PR agency experience; integrated communications strategy; specialization in thought leadership; strong writing and narrative development skills; expertise in executive comms (owned and earned)
  • Experience leading and mentoring diverse teams
  • Strong media relations skills and contacts
  • Experience collaborating, multi-tasking and working efficiently with precise attention to detail
  • Experience delivering impactful and compelling presentations
  • Demonstrated passion for storytelling and excitement to collaborate in a fast-paced team environment
  • Self-motivated, organized and reliable
  • Exhibit an entrepreneurial spirit and enjoy building a team from the ground up and creating new systems, policies and company culture
  • Relentless curiosity is a mustwe're always looking for what's new, next and never been done before and are open to experimentation and pushing the boundaries.
  • Proficiency in generative AI tools such as ChatGPT, MidJourney, Runway, DALL
  • E, or similar platforms.
  • Demonstrated ability to use AI in developing innovative advertising concepts, content creation, and campaign strategies.
  • Bachelor's Degree
  • Compensation Benefits

    We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees :

  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Lifestyle Spending Account
  • Paid Parental Leave
  • Commuter Benefits
  • Company Credit Card
  • Uber Business Account
  • New Business Referral Bonus
  • Employee Referral Bonus
  • The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $190,000 - $220,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc. Please note that the compensation information provided is a good faith estimate for New York City based hires only and is provided pursuant to the New York City Pay Transparency Law. Final compensation for this role will be determined by various factors such as candidates' relevant work experience, skills, qualifications, and location.

    Salary : $190,000 - $220,000

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