Member Communications Specialist, Marlboro, MA, Hybrid, Full-Time

Schedule

Mon - Fri: 8 AM - 5 PM (40 Hours)

What You’ll Do

Summary/Objective:

Reporting to the Member Communications Assistant Manager, this role is responsible for conceptualizing, planning, and managing the successful implementation of all member-facing corporate communications programs to drive member engagement, benefit awareness, and financial education. This role is also responsible for engaging with business segment leadership and their teams to ensure a deep understanding of member-impacting issues and education opportunities.  In addition, the position serves as the day-to-day project management lead for all member-facing corporate communications campaigns and initiatives, tying together the contributions of the other Experience (Marketing) and Communications department teams, including creative, media, merchandising, direct/email, social, and measurement.

 Essential Functions:

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Serve as the owner of member corporate communications campaigns and initiatives across all channels.
• Collaborate with business lines to develop member corporate communications initiatives that drive engagement.
• Create education/engagement initiative briefs, defining specific outcomes and activities to better educate members.
• Manage all member initiative elements, including strategy, channel tactics, execution, results, analysis and budget. 
• Manage important member notification requests (member-facing issues encountered) as they come in from other business areas. Coordinate, plan and execute initiatives to satisfy these requests.
• Content creation (writing) for member corporate communications initiatives as needed.
• Coordinate the work between the compliance, creative, marketing operations and web teams to develop and execute projects, acting as a liaison to the requesting business area(s).
• Ability to work closely with internal execution partners and/or agency partners or vendors for initiative delivery.
• Establish benchmarks for measuring the impact of all campaigns and activities.
• Analyze the performance of education/engagement initiatives, reporting on wins, opportunities and optimizations.
• Manage all member-facing corporate communications projects from beginning to end ensuring they are completed successfully, on time and within budget.
• Periodically present and report to marketing executives on campaigns and initiatives.
• Be highly communicative and responsive to all stakeholders while successfully handling a large volume of projects.
• Available to provide communications support during times of crisis / rapid response / special situations, sometimes outside of normal business hours which may require immediate support.
• Perform other job-related duties as assigned by Managers(s).

What You’ll Need

Education and Experience Requirements:

• 3-4 years combined experience in marketing, communications or consumer engagement/education.
• Bachelor’s degree in business, marketing, or mass communication.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook) and Jira.
• Strong writing, organizational, and communication skills.
• Ability to manage and prioritize multiple projects simultaneously.
• Comfortable working independently and as part of a team in a fast-paced environment.

What We Do

DCU is the largest credit union headquartered in New England – serving more than one million members in all 50 states. With over 1,900 team members, we strive to make DCU a great place to work with an excellent work-life balance, and a community that cares.

DCU is an equal opportunity employer, and we value diversity, inclusion, and equity at our company. We evaluate qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. 

If you’re applying for a job and need a reasonable accommodation for any part of the employment process, please send an email to careers@dcu.org and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address.