Social Media and Marketing Specialist

About Dead Horse Branding:

Dead Horse Branding is a forward-thinking agency that specializes in delivering creative marketing solutions that resonate with audiences. We focus on innovative design, storytelling, and brand development. If you're passionate about creating impactful content and eager to work in a dynamic, creative environment, we'd love to hear from you.

Job Summary:

Dead Horse Branding is seeking a talented and creative Creative Social Media and Marketing Specialist to join our team. This role combines graphic design, social media marketing, marketing and content capturing/ editing. As part of our creative and marketing team, you will help craft visually appealing designs, manage social media platforms, edit content for various channels and be a savvy marketer. You’ll be integral in ensuring our brand message is consistent, fresh, and impactful across all platforms of the company and our clients.

Key Responsibilities:Graphic Design:

• Assist in the creation of original visual content for various platforms, including websites, social media, emails, advertisements, and print materials.
• Design graphics that align with the Dead Horse Branding aesthetic and client requirements.
• Edit and modify designs based on feedback and brand guidelines to ensure high-quality outputs.
• Collaborate with the creative team to brainstorm and execute design concepts.

Social Media Marketing:

• Manage and schedule social media posts across platforms (Instagram, Facebook, Twitter, LinkedIn, etc.).
• Monitor engagement and respond to comments, messages, and inquiries on social media platforms.
• Help develop creative social media campaigns, contests, and promotions to increase brand awareness and engagement.
• Track and report on social media performance using analytics tools to evaluate the effectiveness of campaigns.
• Create content weekly.
• Create monthly content plans and ideas.
• Edit content.

Content Editing:

• Edit and proofread content for blogs, website pages, social media posts, press releases, email campaigns, and other marketing materials.
• Ensure that all content is aligned with brand voice, tone, and messaging.
• Help maintain a content calendar to keep marketing efforts consistent and on schedule.
• Edit and deliver content.

Additional Duties:

• Assist with marketing campaigns and pitch concepts.
• Support the team with administrative tasks and other marketing-related projects as needed.
• Help maintain and organize a digital library of assets including photos, videos, and design files, google-sheets and more.
• Stay up-to-date with current trends in design, social media, and marketing.
• Manage your project management software ASANA.

Qualifications:

• Education: Degree or coursework in Marketing, Graphic Design, Communications, or a related field.
• Experience: Previous paid internship or entry-level position in graphic design, social media marketing and overall marketing.
• Technical Skills:
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or other design tools.
• Familiarity with social media platforms, content management systems, and scheduling tools (e.g., Hootsuite, Buffer, Sprout Social).
• Knowledge of SEO principles and content management systems (WordPress, WIX) is a plus.
• Knowledge of applications like CANVA, OPUS, LEONARDO, PREMIERE, FINAL CUT PRO.
• Experience with video editing software (e.g., Premiere Pro, Final Cut Pro) is needed.
• Skills and Competencies:
• A keen eye for design and attention to detail.
• Strong writing, editing, and proofreading skills.
• Creative, self-motivated, and capable of managing multiple projects at once.
• Strong communication skills and ability to collaborate with a team.
• Ability to stay organized, prioritize tasks, and meet deadlines.
• Strong marketing ideas and concepts.
• A passion for branding as a whole.
• A love for all things visual and marketing.

Why Join Dead Horse Branding?

• Creative Environment: Work in a team that values innovation and creativity.
• Career Growth: Gain hands-on experience across various aspects of marketing, content capturing, content editing, design, and branding.
• Dynamic Projects: Contribute to exciting client campaigns and creative marketing strategies.
• Collaborative Team: Be part of a supportive and collaborative team where your ideas are valued.

Job Type: Full-time

Pay: From $45,000.00 per year

Benefits:

• Paid time off

Schedule:

• Day shift
• Monday to Friday
• Weekends as needed

Work Location: In person

Salary : $45,000