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PR Campaign Strategist

Delta Defense
West, WI Full Time
POSTED ON 3/19/2025
AVAILABLE BEFORE 4/16/2025
Take Your Career to the Next Level as a PR Campaign Strategist

We're seeking an experienced PR Campaign Strategist to join our team at Delta Defense, LLC. As a key member of our marketing department, you will play a crucial role in shaping the company's brand reputation and amplifying its visibility through effective public relations strategies.

About the Role
The successful candidate will have a proven track record of developing and executing comprehensive PR campaigns that drive results. You will work closely with our Director of Public Relations to craft compelling narratives that resonate with audiences and elevate our mission. Your expertise will be essential in securing strategic media placements, managing press releases, and maintaining accurate records for PR initiatives.

Key Responsibilities
* Develop and execute PR strategies that boost brand visibility and enhance reputation* Build and maintain strong relationships with key media contacts and journalists* Write and distribute press releases, media kits, and other communication materials* Collaborate with agencies and internal IT resources to manage the company's press room* Maintain organized records for PR and social media initiatives* Assist during crisis communication efforts, ensuring smooth and timely communication with key stakeholders* Help plan and execute media events, press conferences, product launches, and corporate events to generate positive publicity* Ensure messaging consistency across all PR materials and communication channels* Work closely with creative and social media teams to integrate PR strategies into online platforms* Monitor, analyze, and report on PR campaign success

Requirements
* Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field preferred* Minimum 3 years of experience in public relations, media relations, or communications* Proven track record of successful PR campaigns and media placements* Strong relationships with journalists, bloggers, and influencers* Excellent written and verbal communication skills, with a keen attention to detail* Ability to manage multiple projects simultaneously and work under tight deadlines* Familiarity with digital PR tools, media monitoring platforms, and analytics* Experience in crisis management and reputation management* Proactive, results-oriented team player with the ability to work cross-functionally* Demonstrate the Core Values of Delta Defense*

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