What are the responsibilities and job description for the SEO Manager - Self Defense Industry Job at Delta Defense LLC in West Bend position at Delta Defense LLC?
Is your current gig just not enough? Are you ready to transform your career and make Mondays something to look forward to?
Join us as an SEO Manager and chart our path to unparalleled organic growth. If you have over 5 years of experience in SEO and a passion for crafting innovative strategies, this is your chance to let your technical prowess shine.
You'll take charge of creating and executing cutting-edge SEO roadmaps that elevate our brand, working closely with a dynamic, positive team. Your strategic vision and hands-on expertise will be key in driving high-impact projects, collaborating with cross-functional teams, and steering both strategy and execution.
We’re looking for a proactive, confident leader who thrives in a fast-paced environment. While we don’t expect you to walk on water, we do seek someone who can expertly balance leadership, technical skills, and tactical implementation. If you’re ready to make a significant impact, take our SEO efforts to the next level, and propel our brand to new heights, we’d love to connect with you!
Essential Duties and Responsibilities :
- Develop and execute the organization's search engine optimization strategy, ensuring alignment with business goals and digital acquisition objectives.
- Own and lead the end-to-end execution of key SEO initiatives, directly implementing technical optimizations and content enhancements.
- Manage and contribute hands-on to all aspects of SEO, including technical SEO, on-page optimization, and off-page strategies.
- Lead the SEO team and own the SEO agency relationship, ensuring projects are executed quickly, efficiently, and to the highest standards.
- Roadmap, build business cases, and manage the implementation of SEO initiatives across multiple departments and stakeholders.
- Optimize website structure, performance, and architecture for search engines, ensuring best practices are met for crawlability, indexability, site speed, structured data, and Core Web Vitals.
- Conduct deep-dive keyword research, competitive analysis, and ongoing technical SEO audits to identify growth opportunities and areas for improvement.
- Work closely with developers to implement technical SEO recommendations, schema markup, sitemaps, and structured data improvements.
- Collaborate with content and creative teams to optimize existing content and ensure new content is SEO-friendly. Provide guidelines and recommendations to ensure alignment with search intent and keyword targeting.
- Leverage SEO tools (Google Search Console, Screaming Frog, SEMrush, Ahrefs, and web analytics) to track performance and optimize campaigns based on real data.
- Stay ahead of industry trends, algorithm updates, and emerging SEO technologies, ensuring the company remains at the forefront of organic search strategies.
- Provide proactive SEO leadership, ensuring cross-functional teams understand and integrate SEO best practices across the business.
- Continuously test, refine, and improve content and technical strategies to maximize organic search performance.
Required Skills / Experience :
Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
This position is based at our corporate headquarters in West Bend, Wisconsin and allows for a hybrid schedule with 3 days per week in office.
Why YOU should Work at Delta Defense!
Are you ready for a career you can BELIEVE in?
Delta Defense, LLC is the private company that provides Marketing, Operations and Customer Service for the USCCA.
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