What are the responsibilities and job description for the Sr Digital Content Specialist-REMOTE position at Designer Brands (DSW, Camuto Group)?
SENIOR DIGITAL CONTENT SPECIALIST
General Summary :
The Senior Digital Content Specialist is responsible for executing and optimizing content strategies to support broader digital business goals and enhance the customer experience on dsw.com. This role is accountable for owning and executing key focus areas, ensuring quality and accuracy across site content while collaborating with cross-functional teams to deliver seamless and engaging experiences. The Senior Digital Content Specialist contributes to seasonal and operational excellence by developing optimized content strategies and maintaining site standards.
Reports to : Manager, Digital Content
Essential Duties and Responsibilities :
- Develop, brief, and build content strategies that align with broader digital business goals and strategies.
- Create and execute content segmentation strategies tailored to specific customer groups or
initiatives.
with marketing brand guidelines and best practices).
and best practices.
to standards and guidelines.
updates for major projects and sprints.
campaigns and business goals.
coordinating weekly site preview testing meetings.
AirTable
Required Skills and Competencies :
Required Skills :
understanding of SEO keyword strategies a plus.
multiple disciplines.
simultaneously.
Competencies
SETTING GOALS – Creates and follow effective plans. Anticipates risks, creates contingency plans. Aligns plans with goals. Allocates adequate resources. Accepts and supports change. Willing to take risks and suggests new ideas, approaches. Takes initiative. Seeks out learning activities.
WORKING WITH OTHERS – Clearly articulates own, other’s goals. Promotes a team atmosphere by demonstrating humility and respect. Builds effective relationships, relates well to others. Delivers and responds to feedback in a constructive manner. Considers multiple perspectives. Handles conflict, pressure, uncertainty and adapts independently. Meets commitments. Dedicated to working with business partners on their expectations.
GETTING RESULTS – Personally accountable for work performance targets and achieving results. Prioritizes well. Anticipates and handles obstacles effectively. Makes good, timely decisions. Can simply and process complex problems. Understands underlying issues and addresses root causes. Meets deadlines, works until finished.
Qualifications Experience :
Minimum Experience :
Preferred Qualifications :
Minimum Education :
digital #dsw #remote