What are the responsibilities and job description for the Category Development Manager, Walmart position at Diageo?
Job Description :
Diageo is a world-class leader in beverage alcohol with an outstanding collection of brands across spirits and beer! Diageo has over 200 outstanding brands – old and new, large and small, global and local, with brands sold in 180 countries at almost every price point, in every category to meet consumer demand.
Diageo leads the top two largest spirit brands in the world, Johnnie Walker and Smirnoff, and 20 of the world’s top 100 spirit brands. Its portfolio includes Crown Royal, Cîroc and Ketel One vodkas, Captain Morgan, Buchanans, Don Julio, Casamigo’s, Tanqueray, Baileys and Guinness!
Purpose:
Seeking an experienced category manager who is skilled in both the tactical and strategic elements of maintaining a Category Advisor relationship with Walmart. This role will lead the charge supporting category growth at Walmart and working with the Advisor team to ensure the buyer’s vision is implemented - by providing recommendations through a fact-based approach: category assessment, consumer insights, market trends, assortment optimization, planogram development, promotional planning and evaluation, etc.
Complexity of Role:
Seeking an experienced category manager who is skilled in both the tactical and strategic elements of maintaining a Category Advisor relationship with Walmart. This role will lead the charge supporting category growth at Walmart and working with the Advisor team to ensure the buyer’s vision is implemented - by providing recommendations through a fact-based approach: category assessment, consumer insights, market trends, assortment optimization, planogram development, promotional planning and evaluation, etc.
Complexity of Role:
- Candidate will have a solid understanding of the business, products, markets, and the needs of customers; being recognized as an expert in the Spirits category.
- Complexity is high (very SKU intensive category) and flexibility is critical in a dynamic fast-paced environment.
- The role requires a significant level of collaboration and the ability to build productive relationships with both internal and external partners.
- Deep understanding of category management practices focused on developing merchandising and distribution strategies.
Key Outputs/Results:
- Maintain strong working relationships with the Walmart merchant and cross-functional teams to support key objectives, goals and outcomes for the Walmart business.
- Support Walmart Buyers in developing a category strategy both in-store and online.
- Provide planogram recommendations to increase modular efficiency, conversion, improving shopability, and space to sales using JDA and Shelf IQ technology.
- Support regular reporting to highlight performance gaps and growth opportunities.
- Use various data sources including syndicated data and retailer POS; research to solve current business issues, define category and consumer trends, and identify business opportunities and competitive threats. This analysis will be translated into fact-based recommendations.
- Assume expert role and ownership of assigned tools, processes, and tasks.
Experience/Skills:
- Proven 5 years experience required in Category Management, preferably in an advisory role, in CPG or Adult Beverage Categories.
- Extensive knowledge of the Walmart modular process.
- Strong technical capabilities with experience in software systems relevant to the Category Management function including space planning software (JDA and Shelf IQ), data sources (Retail Link/Luminate, Nielsen, Spectra, Numerator), Spotlight experience is a plus.
- Advanced computer skills; highly proficient in Excel and Powerpoint, Alteryx experience is a plus.
- Ability to connect insight to actionable store execution.
- Strong project management, time management, and organizational skills are essential.
Ability to travel 10%
Worker Type :
Regular
Primary Location:
Bentonville
Additional Locations :
Job Posting Start Date :
2024-12-04
Salary Range:
Minimum Salary:
$105600
Maximum Salary:
$176000
At Diageo certain roles are eligible for additional rewards, including annual incentive payment and stock awards. US-based employees are eligible for healthcare benefits, retirement benefits , short-term and long-term disability coverage, basic life insurance, wellness benefits and industry leading parental leave, among others. (Benefits/perks listed may vary depending on the nature of your employment with Diageo and the country where you work.) The salary range displayed is the salary range for the role’s primary location.
Salary : $105,600 - $176,000
