What are the responsibilities and job description for the Demand Generation Intern position at Dialpad?
About Dialpad
Dialpad is the leading Ai-powered customer communications platform creating human-first, Ai-enhanced solutions that will drive the next wave of how businesses communicate with and serve their customers. Enterprise customers like Randstad, Remax, Mizuho, Cigna, T-Mobile, Johns Hopkins, Motorola, Warby Parker, Panera Bread, and Netflix, use Dialpad and its Ai capabilities to deliver amazing customer experiences. Supported by notable investors such as Andreessen Horowitz, Google Ventures, and ICONIQ Capital, Dialpad is a dynamic force in Ai technology with a rapidly expanding presence. Visit dialpad.com to learn more.
Your Role
We are seeking a Demand Generation Intern to join our marketing team this summer. This is an incredible opportunity to learn and grow alongside leaders and industry experts within an AI-powered tech company. You’ll gain exposure to multiple areas within the Demand Generation team, including search engine optimization (SEO), conversion rate optimization (CRO), integrated campaigns, and marketing operations. Your contributions will directly impact real-world projects for both our users and Dialers.
This internship will be hybrid, with a minimum of 2 days in the office, located in Austin, TX. The intern manager will be the Sr. Manager, Global SEO. The program will run from June 16 to August 15, 2025.
About The Team
Dialpad’s Demand Generation team is responsible for:
You’re a college student interested in marketing, majoring in marketing, business, communications, psychology, or a related field. You have an interest in digital marketing and enjoy helping businesses connect with prospective customers via websites, Google search, online ads, and other digital media. You enjoy using data and analytics to make decisions and are eager to apply these insights to marketing initiatives.
Skills You'll Bring
In your first 30 days you will:
California Salary Range
$20—$20 USD
Culture
We’ve been named a Top Workplace seven times, and a big part of this is because of our collaborative culture that elevates our teammates, celebrates wins, and brings together passion and talent.
Compensation
Teamwork makes the dream work, and Dialpad offers competitive salaries because each and every Dialer participates in our success.
Diversity, Equity, and Inclusion (DEI) at Dialpad
At Dialpad, we are passionate about Doing the Right Thing. This means we are committed to building a values-driven culture that celebrates identity, inclusion and belonging. As a global company, it’s our responsibility to come together to create a culture where all Dialers can Work Beautifully, Delight Our Users, and Innovate Continuously to bring our world-class product to life.
Every Voice Matters at Dialpad. We build community through our Employee Resource Groups, company-wide celebrations, service days, and a robust internal learning & development program focused on the success of our Dialers.
Don’t meet every single requirement? Studies have shown that women and marginalized groups are less likely to apply to jobs unless they meet every single qualification. At Dialpad we are dedicated to building an inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
Dialpad is an equal-opportunity employer. We are dedicated to creating a community of inclusion and an environment free from discrimination or harassment.
Dialpad is the leading Ai-powered customer communications platform creating human-first, Ai-enhanced solutions that will drive the next wave of how businesses communicate with and serve their customers. Enterprise customers like Randstad, Remax, Mizuho, Cigna, T-Mobile, Johns Hopkins, Motorola, Warby Parker, Panera Bread, and Netflix, use Dialpad and its Ai capabilities to deliver amazing customer experiences. Supported by notable investors such as Andreessen Horowitz, Google Ventures, and ICONIQ Capital, Dialpad is a dynamic force in Ai technology with a rapidly expanding presence. Visit dialpad.com to learn more.
Your Role
We are seeking a Demand Generation Intern to join our marketing team this summer. This is an incredible opportunity to learn and grow alongside leaders and industry experts within an AI-powered tech company. You’ll gain exposure to multiple areas within the Demand Generation team, including search engine optimization (SEO), conversion rate optimization (CRO), integrated campaigns, and marketing operations. Your contributions will directly impact real-world projects for both our users and Dialers.
This internship will be hybrid, with a minimum of 2 days in the office, located in Austin, TX. The intern manager will be the Sr. Manager, Global SEO. The program will run from June 16 to August 15, 2025.
About The Team
Dialpad’s Demand Generation team is responsible for:
- Generating inbound leads from digital channels such as Organic Search, Paid Search, and Paid Social for Sales to convert into new customers.
- Creating automated campaign journeys and triggers with static and dynamic content to help educate and motivate prospective customers across their lead-to-MQL journey.
- Developing integrated campaigns with relevant content and programs to generate pipeline.
- Executing SEO strategies to attract high-intent traffic to dialpad.com and generate leads via organic search.
- Optimizing dialpad.com’s visitor-to-lead conversion rate through live chat, experimentation, UX, web journeys, and personalization.
You’re a college student interested in marketing, majoring in marketing, business, communications, psychology, or a related field. You have an interest in digital marketing and enjoy helping businesses connect with prospective customers via websites, Google search, online ads, and other digital media. You enjoy using data and analytics to make decisions and are eager to apply these insights to marketing initiatives.
Skills You'll Bring
- Current college student.
- Hybrid with at least 2 days in the office.
- Local to Austin area (or will be for the summer).
- 60-90 days preferred (10 business weeks).
- To be interviewed (both for our vetting and for your practice).
In your first 30 days you will:
- Become familiar with the MarTech tools (i.e., Vidoso, Monday, JIRA, Marketo, etc.) and understand how information flows through these technologies.
- Ideate experiments and optimizations to deliver a high-performing web experience for site visitors, based on data-driven insights and CRO principles.
- Learn foundational SEO tactics, content strategy, and best practices to grow organic-sourced traffic and demand.
- Learned how to use AI to create demand generation content.
- Collaborated with stakeholders using project management tools.
- Developed foundational knowledge of web optimization, experimentation, and measurement.
- Gained an understanding of SEO’s value in the overall marketing mix and which SEO tactics to use to grow the organic search channel.
- Acquired hands-on experience with industry-leading marketing technologies.
- Paid position providing exposure to various aspects of digital marketing within Dialpad’s Demand Generation team.
- Opportunity to build digital marketing skills and understand their application within a SaaS company.
- Real-world experience contributing to the marketing team of a dynamic AI tech company.
- Support demand generation activities in service of team OKRs.
- Increase brand awareness among potential future hires.
- Build a pipeline of known-good candidates to improve hiring efficiency and reduce costs.
California Salary Range
$20—$20 USD
Culture
We’ve been named a Top Workplace seven times, and a big part of this is because of our collaborative culture that elevates our teammates, celebrates wins, and brings together passion and talent.
Compensation
Teamwork makes the dream work, and Dialpad offers competitive salaries because each and every Dialer participates in our success.
Diversity, Equity, and Inclusion (DEI) at Dialpad
At Dialpad, we are passionate about Doing the Right Thing. This means we are committed to building a values-driven culture that celebrates identity, inclusion and belonging. As a global company, it’s our responsibility to come together to create a culture where all Dialers can Work Beautifully, Delight Our Users, and Innovate Continuously to bring our world-class product to life.
Every Voice Matters at Dialpad. We build community through our Employee Resource Groups, company-wide celebrations, service days, and a robust internal learning & development program focused on the success of our Dialers.
Don’t meet every single requirement? Studies have shown that women and marginalized groups are less likely to apply to jobs unless they meet every single qualification. At Dialpad we are dedicated to building an inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
Dialpad is an equal-opportunity employer. We are dedicated to creating a community of inclusion and an environment free from discrimination or harassment.
Salary : $20