What are the responsibilities and job description for the Omni-Channel Insights Analyst position at Dick's Sporting Goods?
At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams. We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.
If you are ready to make a difference as part of the world’s greatest sports team, apply to join our team today!
OVERVIEW:
Job Duties & Responsibilities
Utilize multiple shopper and athlete experience measurement resources, platforms and methods to understand customer experience themes and drivers that include but are not limited to:
Support the team in developing and representing the “voice of consumer/athlete” through thoughtful data collection, insightful observations and careful analysis
Support the design and optimization of shopper/athlete experience surveys & performance dashboards
Support the customer satisfaction and Net Promoter System tracking and analysis
Partner with technology and omni-channel leaders to launch expanded platform capabilities and survey experiences that drive user engagement
Leverage competitive tracking data and external vendor research platforms to triangulate insights with internal data
Support voice of athlete insight discovery and socialization throughout the enterprise:
Leverage text analytics data and insights measurement that support actionable performance
Support qualitative and quantitative experience measurement platforms to understand drivers of shopper trip missions, channel experience and correlation to complimentary enterprise KPIs
Support the launch and sustainment of experience measurement as a complimentary enterprise KPI
Support cross-functional partners to uncover omni and channel/region specific opportunities within the athlete journey
Develop project pipeline and milestones in partnership with team
Ensure project timetables and logistics are effectively managed, communicated to, and coordinated with all appropriate parties
Build and maintain relationships with external vendors and internal partners
Synthesis and dissemination of shopper and athlete insights:
Work with team to analyze large collections of data into impactful insights that drive strategy and decision making through clear and concise storytelling
Leverage and integrate multiple primary experience measurement data sources into a single recommendation on a research topic
Apply various methods to independently analyze and interpret data to identify actionable insights
Understand overall business needs, as well as individual parts of processes and department functions
QUALIFICATIONS:
Bachelor's Degree Preferably in business, market research, or a related field
1-3 years experience in Market Research, Marketing Analytics, Customer Satisfaction, Customer Experience, Strategy, Innovation
Showcase athlete centric behaviors and represent the voice of the athlete in all workstreams
Passion for working cross-functionally and collaboratively
Lead with empathy and authenticity
Adjust communication/presentation style to cater to various audiences
Comfort in working with various data sources (preferably in Excel) to translate insights into action Dedicated to celebrating recognition across the enterprise
Understand the connection between the athlete and teammate experience
Willing and able to work with ambiguity, shifting priorities, under pressure and in a fast-paced environment while still adhering to deadlines
Demonstrate a commitment to excellence and a desire to learn
Self-motivated, critical thinker, results-oriented, quick learner, organized, sharp eye for detail
Multi-tasking, project management and prioritization capabilities
Ability to work independently and as part of a team
Logical thinking with creative problem solving
#LI-SL1
Bachelor's Degree Preferably in business, market research, or a related field
1-3 years experience in Market Research, Marketing Analytics, Customer Satisfaction, Customer Experience, Strategy, Innovation
Showcase athlete centric behaviors and represent the voice of the athlete in all workstreams
Passion for working cross-functionally and collaboratively
Lead with empathy and authenticity
Adjust communication/presentation style to cater to various audiences
Comfort in working with various data sources (preferably in Excel) to translate insights into action Dedicated to celebrating recognition across the enterprise
Understand the connection between the athlete and teammate experience
Willing and able to work with ambiguity, shifting priorities, under pressure and in a fast-paced environment while still adhering to deadlines
Demonstrate a commitment to excellence and a desire to learn
Self-motivated, critical thinker, results-oriented, quick learner, organized, sharp eye for detail
Multi-tasking, project management and prioritization capabilities
Ability to work independently and as part of a team
Logical thinking with creative problem solving
#LI-SL1
