What are the responsibilities and job description for the Search Engine Optimization Specialist position at Digital Kings Networking?
Company: Digital Kings Networking, LLC
Location: Charlotte, NC
Employment Type: Full-Time
Company Overview: Digital Kings Networking is an innovative and forward-thinking company dedicated to empowering small businesses by providing cutting-edge marketing and design solutions. Our mission is driven by a unique ethos: "Everyone wants to be a millionaire, but we want to help a million people." We prioritize making a significant impact on the community and the businesses we serve. By blending expertise in marketing and design with a deep understanding of client needs, we help small businesses not only succeed but thrive.
At Digital Kings Networking, we embody a "work hard, play hard" culture, fostering an environment where creativity and collaboration are celebrated. Our team is committed to personal and professional growth, ensuring that as our clients grow, we grow. We strive to continuously improve and innovate, ensuring that we remain at the forefront of our industry and make a lasting difference in every project we undertake.
We are seeking a skilled and results-driven Search Engine Optimization (SEO) Specialist to join our team and elevate our clients' online presence. As an SEO Specialist, you will be responsible for developing and executing data-driven strategies to optimize website performance, improve search rankings, and increase organic traffic. Your role will include creating SEO-friendly content, conducting keyword research, analyzing performance metrics, and implementing on-page and off-page optimization techniques. If you’re passionate about driving measurable results, have a deep understanding of SEO best practices, and enjoy crafting impactful digital strategies, we want to hear from you!
Key Responsibilities:
As an SEO Specialist, you will be responsible for optimizing websites and driving measurable results for our clients. Your core duties will include:
Website Analysis:
- Conduct detailed reviews and analyses of client websites to identify areas for improvement in SEO performance.
- Audit site structure, content, and technical components to ensure they meet best practices for search engine optimization.
Strategic Planning:
- Develop and implement actionable SEO strategies tailored to client goals.
- Prepare comprehensive strategy reports, outlining steps to improve website visibility and ranking on major search engines.
Campaign Management:
- Plan, execute, and manage SEO campaigns to achieve and maintain top rankings on search engine results pages (SERPs).
- Optimize on-page elements, such as meta tags, headers, and image attributes, to improve relevance and readability.
- Oversee content strategy and keyword targeting to ensure alignment with SEO goals.
Performance Tracking:
- Monitor and analyze SEO performance metrics using tools such as Google Analytics, and SEMrush.
- Provide regular reports to clients showcasing campaign progress and results.
Trend Analysis:
- Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
- Recommend adjustments to strategies based on industry changes and competitive landscape.
Qualifications:
Education & Experience:
- Bachelor’s Degree in Marketing, Communications, Computer Science, or a related field is required.
- A minimum of 2 years of hands-on experience in SEO and digital marketing is required.
Technical Skills:
- Proficiency in SEO tools such as Google Analytics, Google Search Console, and SEMrush
- Strong understanding of on-page, off-page, and technical SEO practices.
- Experience with content management systems (e.g., WordPress, Wix, Squarespace) is highly preferred.
- Basic knowledge of HTML, CSS, and JavaScript is a plus.
Soft Skills:
- Excellent analytical and problem-solving skills.
- Strong written and verbal communication abilities.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Attention to detail and a proactive approach to challenges.
What We Offer:
- Competitive salary and performance-based bonuses.
- Opportunities for professional growth and skill development.
- A supportive team environment that values creativity, collaboration, and innovation.
- Recognition for your contributions to a growing, award-winning company.
How to Apply:
If you’re ready to bring your SEO expertise to Digital Kings Networking, LLC, please send your resume to jared@digitalkingsnetworking.com with the subject line: SEO Specialist Application – [Your Name].
We are excited to see how your skills and experience can help take our clients’ digital presence to the next level. Join us in driving growth and innovation in the ever-evolving world of digital marketing!