What are the responsibilities and job description for the Senior Associate, Growth Marketing (Programmatic) position at Digital Matter?
Digital Matter is a growth and transformation consultancy leveraging marketing, media, data, and technology to drive quantifiable, sustainable, and meaningful results for our clients. Through cutting-edge strategies in business transformation, privacy-focused data solutions, and dynamic digital media buying, we help our clients achieve breakthrough success in an ever-evolving marketing landscape.
We’re looking for polymaths: forward-thinkers who are adaptable, curious, resilient, and empathetic. Join us in transforming the marketing and media landscape.
We are seeking a Senior Associate, Programmatic, to you manage end-to-end programmatic campaign integration, including managing multiple accounts, maintaining best practice implementation and overseeing optimization for all campaign set ups.
The ideal candidate will have prior hands-on experience with the major demand-side platforms, strong analytical, writing and comprehension skills, and preferably online trafficking experience with Campaign Manager 360, or similar platforms.
\n- Manage execution and performance of programmatic advertising campaigns through the full account management life cycle.
- Oversee daily client campaign maintenance including campaign set up, trafficking, pacing, optimization, troubleshooting and reporting.
- Provide strategic direction and testing recommendations across all clients.
- Understand clients’ brands, as well as their commercial priorities. Work collaboratively with cross-channel team to achieve results.
- 3 years of account management experience in the programmatic space, whether at a publisher, agency, trading desk, technology, company or end-advertiser
- Experience developing, building, executing and optimizing campaigns via DV360, The Trade Desk and Amazon.
- Experience in publisher management and direct buying via DSPs.
- An in-depth understanding of bid management and optimization practices.
- Understanding of digital ad ops technology and strong working knowledge of the AdTech landscape
- Strong Excel and data analysis abilities (Pivot Tables, VLOOKUPs, SUMIFs)
- High level organization skills and attention to detail
- Excellent verbal and written communication and presentation skills
- Competitive salary year-end bonus tied to performance
- Full coverage health insurance including Medical, Dental, and Vision
- 401K with company contribution
- Unlimited vacation days
- Paid parental leave
- Digital Matter cell phone plan
Salary : $75,000 - $90,000
