What are the responsibilities and job description for the Digital Marketing Manager position at Digital Zone?
About Digitalzone :
At Digitalzone, we provide data-driven lead generation solutions that help businesses grow by connecting them with the right prospects. We are seeking a results-driven Digital Marketing Manager execute our marketing strategy while working closely with the team to ensure growth, productivity, and alignment with our overall business objectives.
Position Summary :
The Digital Marketing Manager will manage planning and executing the digital marketing strategy for Digitalzone. This role will work collaboratively across the marketing team in developing the digital strategy for campaigns and ongoing plans.
Key Responsibilities :
- Plan and execute all digital marketing, including ads (search, display, and social), social media, and email.
- Assess the performance of all digital channels and identify opportunities to optimize based on performance insights.
- Develop regular reporting cadence of all digital marketing efforts to present to department leadership.
- Work collaboratively with copy and design to provide best practice and data-informed insights to ensure we're developing the best assets to promote across digital channels.
- Manage web development teams and collaborate with internal teams to optimize user experience.
- Manage the paid media budget.
Basic Qualifications :
Preferred Qualifications :
Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for variable compensation, equity, and benefits.
This position is contingent upon a successful completion of a background check.
Equal Employment Opportunity (EEO) Statement
Digitalzone is an equal opportunity employer and is committed to fostering an inclusive and diverse workplace. We celebrate diversity and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, genetic information, or any other protected status under applicable laws. All qualified applicants will receive consideration for employment without regard to these factors.