Account Manager

Account Manager (Norwalk, CT | Hybrid, 3 days in-office)

Reporting to the Director of Client Services, the Account Manager is responsible for the strategy and implementation of client marketing plans. Must deal effectively with clients and work closely with our media team in developing strategies and customized plans. The Account Manager will touch all facets of the media process, from plan development to implementation, billing, and ongoing results analysis. This role will also be responsible for related budgeting, expenditure-tracking, and invoicing.

The successful candidate must also be a creative thinker, incorporating the latest media trends and innovations, including connected TV and streaming (digital/social experience is a plus!). Candidate should exhibit a can-do attitude to tackle all assignments; be a creative problem solver that participates and takes interest in both agency and industry. It's imperative to follow technology; creative work to stay on top of pertinent information and trends.

Responsibilities:

• End-to-end ownership of media campaigns from strategy, ideation, creative development, implementation, and results tracking
• Interact with clients as company representative. Build and maintain strong, long-term client relationships
• Analyze and report on campaigns, identify trends, and optimize campaign performance. Track KPIs and ROI for all marketing activity
• Generate research and analytics relevant to media topics/competitive analysis
• Apply analytics to decision making
• Manage account billings, budgets, and media projections/forecasts
• Create detailed decks/reports for active campaigns and new business pitches
• Ensure the timely and successful delivery of our offerings that align to client needs and objectives
• Cross-functional collaboration between all departments including Project Management, Media, Accounting, and Business Development Teams
• Develop new business with existing clients and/or identify areas of improvement
• Ensure that all client deliverables are being met (timelines, goals, budgets, etc.)
• Prepare reports & related client-facing documents which include quarterly wrap-up reports
• Attending industry events and conferences, liaising with clients, and networking to generate business leads & promote Diray

Qualifications:

• 5 years’ experience in account management
• Must have experience in Linear TV and Digital advertising, as well as proficiency in the measurement of both mediums
• A record of outstanding work quality, productivity, problem-solving, time management, and collaborative teamwork
• Excellent verbal and written communication, organizational, interpersonal, and analytical skills
• Detail-oriented, able to multi-task and work well under tight deadlines in a fast-paced environment
• Ability to manage up and down throughout the organization
• Microsoft Excel proficiency (you are able to make pivot tables and write basic functions)
• Advanced skills in MS Office, Word, and PowerPoint
• Analytical and logical thinker, comfortable with financial analysis. Ability to drive measurable results
• Direct client contact experience and the ability to formulate trusting relationships
• Dynamic presentation skills
• Experience in planning, negotiating, and the placement of national media, a plus

About Diray Media:

Diray Media is a Total Video performance agency with over 35 years of experience connecting brands to audiences across every screen. We specialize in blending linear TV, streaming, and online video with data-driven retargeting strategies that amplify visibility, deepen audience engagement, and drive real results. As TV viewership evolves, our comprehensive approach ensures your campaigns are built for impact in today’s multi-platform world.

We offer a fun hybrid working environment, located in Norwalk, CT. The role also includes a highly competitive salary and bonus, with 100% of employee healthcare paid by Diray.