What are the responsibilities and job description for the DMC Engineering is hiring: Marketing Specialist in Chicago position at DMC Engineering?
Hybrid)Description : DMC has an immediate need for a Marketing Specialist who will be a key contributor in developing and executing DMC's marketing strategy. This role will involve creating high-quality content, driving digital marketing initiatives, and collaborating closely with various teams to enhance brand presence and engagement. The ideal candidate will have experience in content creation, SEO / SEM strategy, and digital marketing analytics. They will possess strong project management skills and the ability to translate complex ideas into effective marketing campaigns that support business goals. About DMC : DMC is a leading engineering consulting firm, delivering high-caliber engineering and custom software development services globally. Specializing in innovative solutions for manufacturing, testing, and product development, our expertise spans industries from aerospace to consumer-packaged goods to healthcare, and more. Our engineers excel in staying ahead of cutting-edge technologies and delivering top notch solutions. We prioritize technical excellence and cultivate a collaborative environment for independent and team-based work, reflecting our commitment to professional growth and providing forward-thinking solutions to clients. Responsibilities : Develop, write, and optimize content for DMC's website, including blogs, case studies, and videos, ensuring alignment with SEO best practicesLead the execution of digital marketing initiatives such as email campaigns, newsletters, and online advertisementsManage DMC's social media presence across platforms (LinkedIn, Facebook, Instagram, etc.), creating and scheduling content that engages and grows the audienceCollaborate with internal teams to create visual content for blogs, social media, and other marketing collateralAnalyze performance data from marketing campaigns and provide insights for future optimizationsSupport the execution and promotion of company events, including webinars and in-person events Oversee the organization and distribution of branded promotional materials (SWAG)Ensure consistent brand messaging and alignment across all marketing channelsRequirements : Bachelor's degree in Marketing, Communications, Journalism or a related field with a 3.4 GPA2-5 years of experience in a marketing or communications roleStrong content creation skills with proven experience in writing and editing for digital platformsProficiency in social media management and content scheduling toolsKnowledge of SEO / SEM strategies and tools like Google Analytics, Google Ads, and social media advertisingExperience with email marketing platforms and digital campaign managementStrong organizational skills and the ability to manage multiple projects simultaneouslyUnderstanding of digital marketing analytics and the ability to draw actionable insights from dataNice to Have Skills : Graphic design experience (experience with Adobe Photoshop, Illustrator or InDesign)Experience with content management systems (CMs)Basic HTML KnowledgeAdditional Information : Benefits / Culture / Bonuses and more!Office LocationsDMC WebsiteEngineering Blogs Salary Range$60,000-$75,000 USD
Salary : $60,000 - $75,000