What are the responsibilities and job description for the Deputy Head of Social Media position at dmg::media?
Deputy Head of Social Media
Location: NYC - Astor Place
Salary: $80,000 - $100,000 depending on experience
Position: Permanent
Job Description
Daily Mail US is looking for an experienced Deputy Head of Social to take a leading role on the social media team in New York. The successful candidate will demonstrate a deep understanding of social media platforms, their algorithms and how to drive traffic and engagement in a fast-paced newsroom. The ideal candidate will be able to step into the role of the Head of Social when called upon, leading the team and providing succinct and clear feedback when necessary. They will have a solid understanding of traditional social media platforms and demonstrate a firm grasp of the ever-changing landscape, displaying a clear view of the growth platforms in the industry.
Job Description
- Alongside the US Head of Social, run the social media team, providing clear feedback and driving traffic and engagement across a plethora of platforms
- Work closely with all editors and writers to pitch content and advise on headlines for different social media platforms
- Monitor and analyze key trends in traffic across social media platforms and advise on strategy in the short, medium and long term
- Search for new traffic-driving areas across social media platforms and work with the US Head of Social to test identified areas of growth
- Work closely with SEO and audience teams to grow the Daily Mail's traffic and authority in the US
- Work closely with the social video team to ensure all platforms are properly maintained and have a coherent voice
Requirements
- 5 years of experience in social media in a fast-paced news environment
- Proven experience driving traffic and engagement on social media
- Experience writing headlines for social media, creating digital assets and understanding of social media algorithms
- Experience using Meta platforms, Meta for Business, X, Reddit and social media analytics tools
- Flexibility to work across major events in nights, weekends and holidays
To apply please attach a C.V., links to your editorial work online, and links to your active/professional social media accounts.
About Dailymail.com
Dailymail.com is the world's largest English-language newspaper website with more than 220 million monthly unique visitors. Our teams across the globe strive to provide our readers with engaging, fast and rolling news, 24/7, 365 days a year. With more than 600 journalists worldwide, we are seeking individuals who want to join a global media organization with excellent career development opportunities. Dailymail.com (MailOnline) is a division of dmg media.
Our Commitment
We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race (which includes colour, nationality and ethnic or national origins), religion or belief, sex or sexual orientation.
We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.
Salary : $80,000 - $100,000
